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Will it be SanyoKia or Nokia-San?

Will it be SanyoKia or Nokia-San? by Mobikyo KKLast week’s announcement of Nokia and Sanyo joining forces to boost their combined CDMA market share in the US was lost in the next-gen mobile TV hype and media avalanche (not to mention complaints about pokey dial-up access from the venue) coming from the 3GSM World Congress. The Nokia-Sanyo combination is an obvious play with both sides bringing a decent value proposition to the table; Nokia has massive manufacturing capacity, established distribution channels and a global brand while Sanyo has proven experience producing ultra-cool high-tech handsets and strong operator/vendor relationships. The companies gave no financial details of the tie-up, which is expected to close in the second quarter, but the JV will be based in Osaka and San Diego with an estimated 3,500 employees.

The challenge — and rewards — of morphing these respective ‘best of’ brands into a unified product offering are significant. Sanyo has advanced mobile battery and GPS chip expertise that even a Nokia would be hard-pressed to build on their own and such technologies are fast becoming key competitive differentiators as the US (and other markets) mandate emergency location reporting and other public safety services. Sanyo was vaulted to the ranks of top-tier suppliers to national champion DoCoMo last year as the name behind some of Big D’s first GPS-enabled models, the SA800i and SA700iS.

A Nokia-Sanyo tie-up makes sense from an economy of scale perspective and the end result should be better hardware for the end user, potentially at a lower price, which should please the operators and — more to the point — their shareholders.

ACCESS NetFront Browser in 11 New Sanyo Handsets

ACCESS Co., Ltd., a global provider of mobile content delivery and Internet access technologies, today announced that its NetFront browser has been deployed in 11 SANYO handset models available in regions throughout the world including the U.S., Canada, Mexico, and New Zealand. Powered by NetFront browser, SANYO handsets represent some of the best-selling devices available from SANYO’s mobile operator partners. NetFront has been selected as the browser technology for 11 SANYO handsets, which include the SCP-8300, SCP-9000, SCP-7500, SCP7400/QW, SCP-4920/QW, SCP-8200/QW, SCP-2300/NZ, SCP-9000/NZ, SCP-2300/CA, SCP-8300/CA, and SANYO MVP models.

KDDI's Competitive Edge in Japan

Over the past 12 to 18 months the mobile division of KDDI, known here as ‘au,’ has been leading the way in Japan’s cellular marketplace. During a recent interview at the 3G World Forum, one European visitor asked the seemingly obvious question, “What is the main reason for their success?” KDDI au's Competitive Edge in Japan by Mobikyo KK

The reasonable answer is that it’s actually a combination of several factors, but one thing stands out. Compared to the NTT DoCoMo and Vodafone business models, au has a very tight focus on the domestic market. Their attention to detail in customer service and product offerings is not challenged by how the product mix and content offerings might fit into the company’s global strategy — and it shows. This has allowed au to take the lead in areas like GPS, flat-rate data and faster networks, all provided to the consumer on affordable price plans. The carrier now offers a full suite of popular and useful services ranging from Navitime, EZ auctions, EZ book, EZ channel, EZ games, and EZ FM to (recently introduced) mobile IM (‘Hello Messenger’), mobile blogging (‘DuoBlog’) and Lismo.

Looking again at au’s recent blitz of cutting-edge models at Designing Studio last week, just in time for Japan’s peak spring sales season, we were truly impressed; it will be a tough choice for shoppers. The phones and services strongly illustrate one of the most fundamental and important learnings about Japan’s mobile success that we’ve been trumpeting for years.

KDDI Introduces Seven New 3G Handsets

This week was a new-cell-phone-announcement triple-play! Following DoCoMo on Tuesday and Vodafone yesterday, KDDI’s au brand held a press conference this afteroon at the super-swank New Otani hotel to unveil an impressive spring line-up. From L. to R. (below): Toshiba’s W41T with Japan’s first built-in 4GB HDD, the slick-styled Neon, is the latest addition to the in-house Design Project; Hitachi’s W41H ‘One-Seg’ digital TV phone; Casio’s W41CA, featuring a FeliCa mobile wallet; Kyocera’s W41K is a ‘Full Function’ camera phone with a 3.2-megapixel cam; SonyEricsson’s W41S is also FeliCa IC-enabled; and finally the Sanyo W41SA, which has an interesting handwritten character scanning application. The new fleet will hit store shelves starting in February along with the introduction of an enhanced Listen Mobile Service.

KDDI Introduces Seven New 3G Handsets by Mobikyo KK

Casio G'zOne Launched in Korea

LG Telecom, Korea’s smallest mobile operator, took the wraps off that nation’s first waterproof mobile phone, the canU 502S [.jpg], developed under alliance with Japanese firm Casio Computer. Launched in Japan in May 2005, the G’zOne is a rugged, water-and-shock resistant handset based on the company’s popular G-Shock wristwatch series. The unit has four styles of digital time keeping and a sub-display screen that functions as an electronic compass. The Korean version also comes with an MP3 player and a mega-pixel camera and has a price tag of 550,000 won.

3G Network Limitations Define Mobile TV

3G Network Limitations Define Mobile TVIt’s rare for WWJ editors, a jaded bunch, to get too excited about new service announcements, but on 6 December, we jumped on this fresh Vodafone press release that seemed to herald the emergence of the rather cool, made-in-Japan ‘Vodafone Live! BB’ (BB= broadband) music- and video-download service into the Group’s European markets. Vodafone live! BB uses the ‘i-Pod model’ to get large media files onto mobile phones, avoiding network traffic fees and should be, we have always thought, a no-brainer for export to Vodafone Opcos outside Japan. Don’t mobilers everywhere want to save on packet/data fees and get audio and DVD-quality video onto their handsets?

Korean 3G Phone Finally Hits Japan Market

Korean 3G Phone Finally Hits Japan MarketKDDI/au has announced the roll-out of their A1405PT, made by Pantech & Curitel, will begin today in the Hokkaido region and throughout all areas of Japan over the weekend. The phone was jointly developed with KDDI and marks the first entry of a Korean maker’s handset into the Japanese market. Touted, at 98 grams, as the ‘lightest 3G handset’ available in the market, it comes with a limited set of features (only a VGA camera, for example), but it does have an organic EL “Stream Screen” sub-display and has a built-in crime prevention buzzer function, a feature which was also just introduced by DoCoMo (for good reason).

WWJ has been tracking rumours and hints on the entry of Korean terminals for some time now but this is hard fact on the ground. We have seen Sanyo and Casio pushing into the U.S. market along with Sharp and NEC making moves in Europe. It’s clearly becoming a two-way street with the recent launch of Motorola’s M-1000 with DoCoMo, who have also indicated that LG and Nokia models are in the pipeline.

Willcom Sees Strong Initial Sales

Willcom Sees Strong Initial Sales“Despite the high prices, there were huge line-ups waiting to buy the new Willcom PHSes,” said my Kiwi pal in an email last night. It looks like some of Willcom’s PHS phones appear to be selling well on the strength of flat-rate voice and data and handsets that are at least comparable to the high-end 3G cellular models from the Big Three carriers. Is this a hint of price destruction to come when the new licensees jump into the market in 2006?

“It normally takes about 20 minutes to get a new phone, but the wait for the new Willcom models on the first day of sales was over an hour and a half. A day or two later and the long lines have vanished,” added Keith Wilkinson, a long-time Japan hand and a keen watcher of all things electronic.

He was referring to the WX300K, WX310K and WX310SA, from Kyocera and Sanyo, as initially reported by WWJ in October, the first in a new series of PHS models. PHS is the shorter-range, non-cellular standard that has enjoyed a resurgence in popularity due to lower costs of usage and flat-rate pricing. According to Willcom, phones could be reserved starting on 11 November, and became or will become available in shops on the 18th (WX300K, silver and ochre), the 25th (WX310K, silver & pink; WX310SA, silver & red) and the 30th (WX310K, other color).

KDDI Designing Studio Unveils Prototype Handsets

KDDI Designing Studio Unveils Prototype HandsetsThe latest models from KDDI’s au Design Project went on display this month following in the footsteps of past designer models like the InfoBar, the Talby and the Penck. Visiting Harajuku’s ultratrendy Designing Studio showroom last weekend we got a peek into the future with several new mock-ups attracting attention. Celebrating what was billed as “Tokyo Designer’s New Concept Model Week 2005,” the phone company unveiled several previously unseen prototypes, including the Machina [.jpg] and the Hexagon [.jpg], which were displayed under glass at a safe distance from fashionistas and tech journalists alike.

KDDI has hired several designers from outside the traditional OEM supply chain to help them develop innovative new models or what the company calls “communication tools that merge fashion with portability.” Takashi Nikaido, a former Casio team leader who worked on the original G-SHOCK watch design is one of them. His ‘Rotary Design’ (photo right), circa 2001, was on view along with the even more futuristic ‘Wearable’ 3-piece concept [.jpg] which he developed the same year. In 2003, Marc Newson created KDDI/au’s Talby based at least in part on an earlier design model, the InfoBar, designed by Naoto Fukasawa, who also produced the Penck. Ichiro Iwasaki, who spent several years at the Sony Design Center, created the Grappa Slider and Wallet styles and Ichiro Higashiizumi also had his two Apollo concept handsets on show.

Accessibility for JIS Standard

The CIAJ has announced that the "JIS X 8341-4: Guidelines for Older Persons and Persons with Disabilities – Information and Communications Equipment, Software and Services – Part 4: Telecommunications Equipment" has been deliberated by the Japan Industrial Standards Committee, established as a JIS standard, and notified in an official government gazette. These guidelines define items which are essential and items which are desirable from an accessibility standpoint in the planning, development and design stages so that telecommunications equipment can be operated without difficulty by all people, including older persons and persons with disabilities.