i-mode TidBits @Mobidec 2009
The annual Mobidec gathering was on here yesterday and the Jpn web is full of related post event reports. Perhaps one of the most interesting presentations came from Yuka Harada, DoCoMo consumer service division contents director, who shared some real – current – details. For starters, their current flat-rate subscriber ratio is closing in on 1/2 the total base at 21.5M, with 80-90% in the teens to 20’s age bracket. Also noted usage activity on iMenu in October was running about 20M unique page views per day and that their pay contents information fees, with music leading the way, hit about $250M last month.