ezweb
ezweb

ezweb

KDDI's EZ Channel at CEATEC

KDDI's EZ Channel at CEATECCEATEC, otherwise known as ‘Disneyland for mobi-keeners,’ is possibly planet Earth’s most intense concentration of mobile goodies. KDDI’s “EZ Channel” system, launched together with flat-rate data billing and the high-speed 1X EV-DO “WIN” 3G network in late 2003, is one of the few content services optimised for the network’s 2.4-Mbps nominal speed. WWJ went to CEATEC to grab the details on EZ Channel, which includes a unique overnight download feature that makes use of the quietest time of the day to deliver up to 3 megabytes of video programming to subscribers’ handsets while the network snoozes.

The EZ Channel service allows subscribers to select 3 programs from a menu of 53 channels (by end-October 2005), including news, weather, sports and entertainment favorites such as “Chaku Uta Ranking” (Label Mobile), “Sponge Bob Mobile” (Viacom) and Disney Mobile Wave. A single channel typically runs up to 1MB, and is refreshed 1-3 times per week (some, like weather, are new daily).

Namco Ports RidgeRacer for BREW

EZweb gamers can rejoice in spending about $5 to download and burn RidgeRacer rubber now that Namco has made the popular title compatible with Qualcomm’s BREW platform. While apparently only available for the new W31SA at launch, no doubt it’s just a matter of time for it to become more widely available across KDDI’s WIN handset fleet… and then… The World! We also noticed another interesting Namco title, while snooping around their mobile site, called IdolMaster. Talk about RPGs! WWJ members log in for the full skinny!

MTV Japan Launches Exclusive Mobile Music Channel

MTV Japan Launches Exclusive Mobile Music Channel

Executives from MTV Networks were in Tokyo to launch their new Japan-exclusive mobile and online entertainment channel, Flux. The service will initially be available exclusively on KDDI through au EZWeb. Subscription fees are set at 315 yen per month. Scheduled to begin broadcasting on June 30th, Flux targets 13-34 year-olds with original Japanese video and animation productions and programming from the global MTV Networks library. Nickelodeon’s SpongeBob SquarePants will splash down onto Flux as well – his first adventures in Japan outside Nick network here. Nickelodeon and MTV are part of the Viacom Inc. broadcasting empire.

Two locally produced animations already signed on are Lightman, described in a press release as “a superhero who battles against the forces of evil,” (no, you’re kidding? Against evil?) and “Hanamoski”, a series of clips “starring an elephant with a very long trunk”. That’s nice. Clips will be broadcast on mobile in 1-3 minute episodes, see the press release for more programming details.

Family Flat Rate Voice Plan

Vodafone K.K announced today the company plans a staggered roll out of three new flat rate services: “Mail Flat-rate,” “Dual Packet Flat-rate” and “Family Call Flat-rate.” According to the company, these plans target all users from hard-core email addicts to fast-dialing families. Starting 1 October, the Family Call Flat-rate will make it possible for family members to call each other as often as they like with an additional flat-rate option that has a total fixed monthly charge of 315 yen. Matthew Nicholson, Vodafone Japan International Media Relations Manager, commented to WWJ: “This is the first time for such a comprehensive family call flat rate to be available in Japan.”

Chaku Uta Full Downloads Exceed 5 Million

KDDI and Okinawa Cellular are pleased to announce that cumulative downloads EZ “Chaku Uta Full“, part of the au mobile phone service provided by KDDI and Okinawa Cellular, surpassed 5 million on April 3, 2005. The EZ “Chaku Uta Full” service, launched on November 19, 2004, its millionth download in January, 2005, 2 millionth download in February, and 3rd and 4th millionth downloads in March. EZ “Chaku Uta Full” is a music download service through which an entire song can be downloaded directly onto a mobile handset. With a maximum download speed of 2.4 Mbps via CDMA 1X WIN technology and the Double Fixed packet data fixed fee service, users can easily download music anywhere and anytime without worrying about packet data fees.

Insider Visit to Tokyo's Hottest Mobile Players

Wireless Watch Japan will produce the third Mobile Intelligence mission to Tokyo, 17-22 April 2005, providing an in-depth study of the success factors, companies and technologies that have boosted Japan’s mobile Internet into the world’s No. 1 position. Full Press Release Here

In the past year, new third-generation (3G) wireless Internet services have won millions of mobile consumer customers with QR bar-code readers, e-wallet-based m-commerce, mobile TV, and CD-quality music downloading all enjoying fast consumer uptake. Furthermore, flat-rate data pricing, convergence between cellular, VoIP and fixed wireless services, and per-event billing are all fundamentally reshaping mobile business models. Nonetheless, as Japan’s carriers perfect their 3G survival strategies, they find that 3G ARPUs are actually higher than on older 2G systems.