BREW
BREW

Windows Live Messenger for Mobile

Windows Live Messenger for MobileAfter 6 months of beta offering the Windows Live Messenger official PC version became available for upgrade & download in June this year. Together with this latest release, the company also introduced a mobile Java Appli for DoCoMo customers using FOMA 3G handsets. WWJ met with Ho Chang, Product Manager for Windows Live at Microsoft Japan, to take a test drive on the companies Live Messenger for BREW due to be available on selected KDDI/au devices later this month. Also note, Mr. Chang made a presentation earlier this year to Mobile Monday Tokyo and his powerpoint presentation is available Here.

Just like the PC version, it will enable users to sign-in, exhange text messages – including emicons – with their existing contact list, check and send email (Hotmail), show their online presence and display name all in real-time. According to Ho, the entire certification process took about one-year from their intial proposal to the carrier for planning, testing and product release. However, the final offering is “far more robust than whats available in the U.S.” running a faster network with a larger app. on the latest BREW version. Targeted at flat-rate data customers the app. will not come pre-installed but will be offered as a free download it will be the first Microsoft app. deployed on KDDI’s official menu.

KDDI in PR Blitz

KDDI has just added a few tasty tidbits on their recent announcements: the new W43S handset by Sony Ericsson is ready to roll as of Friday, 15 September, and they will have some interesting new BREW titles (including mobile multiplayers) on display at next week’s Tokyo Game Show. As an apparent counter measure to the free iPod Nano ‘bribe’ just announced by SoftBank Mobile, KDDI has also introduced the new “Large Satisfaction Campaign,” which will offer a variety of prizes for new users.. whew!

Qualcomm Funds P2P Mobile Commerce

We’re pleased to see that OboPay has closed its second round of funding lead by $7 mn from none other than Qualcomm! That would indicate it’s quite likely we’ll see a strong push for their BREW-based P2P mobile commerce application in the future. This news also seems to be at least somewhat disruptive to the existing embedded IC chip effort lead by Sony and Phillips. As both KDDI/au and Vodafone (almost SoftBank Mobile) are running on Qualcomm’s chipset in Japan, this development might present them with a viable alternative to paying license fees to FeliCa Networks as well…

Language Translations Via Camera Phone

MediaSeek has released a new mobile phone OCR-based application called “Camera Dictionary” (Kamera Jiten), which translates English words into Japanese characters by simply scanning the mobile phone’s camera over the word. The characters of a scanned word are then matched to a dictionary database in real-time ensuring that dictionary lookup is both fast and accurate. The application will be distributed via content provider Enfour Inc. on their EZweb menu site “General English Dictionary” (Sougoeigojiten). Also included is a client server facility where the user can access more detailed information such as explanations, examples, and even pronounciation sound files from the main online dictionary.

NEC Joins KDDI's Corporate WLAN Offering

KDDI has issued a follow-up to their spring announcement regarding the dual-mode CDMA 1x and corporate WLAN network service offering. The corporate mobile business solution service, or so-called “Office Freedom” campaign, will now also use NEC’s Univerge SV7000 for SIP access point hardware, with the E02SA BREW handset from Sanyo. DoCoMo have also been working in this area over the last few years to provide major corporate clients, such as Toyota and JAL, the in-house VoIP ability using NEC’s 900iL handset.

KDDI Labs Unveil Mobile Motion Sensor

KDDI R&D Labs have developed a software only motion sensor function for their BREW driven OS handset fleet. Early motion-capable models, such as the V603SH for Vodafone by Sharp, required additional on-board hardware to calculate spatial information in order to perform operations simply by moving the handset up, down, left or right. According to the company statement potential applications include menu navigation, gaming and enhanced location mapping services.

Drink Beer & Win a 1-Seg Digital TV Watch

Asahi Breweries has teamed up with Willcom to give away 5,000 1-Seg digital TV watches. According to the Willcom contest info page: “By inserting W-SIM in a slot, you can make a telephone call and use mail over the microcell network of Willcom.” No info on the hardware specifications, such as battery run time, etc., that we could find in a hurry; however, we’re looking forward to seeing these units popping up around town and are actually just rushing out the door now to buy a flat of brews so we hopefully get one of our own!

NEC, Panasonic to Form Joint Venture

Japan’s Matsushita Electric (Panasonic) is said to be considering forming a joint venture in the mobile-phone sector with NEC Corp. A Matsushita spokesman apparently declined to comment further. This handset vendor consolidation story has been brewing for some time now. Based on the tone of local reports, we expect a formal announcement in the coming days.

Gaming Set to Repeat Mobile Music Success

Mobile Music Hot but Mobile Games will Blaze! by Mobikyo KKAs mobile music settles into a steady mainstream growth cycle, with now-well-established hardware and content offerings, many industry watchers are looking towards the Next Big Thing. We think they need look no further than portable gaming, which is set to take mobile by storm. All the ingredients for mobile gaming success are in place: key platforms, faster 3G networks, affordable and flat-rate data, and a keen, heavy using youth demographic that continues to display a never-ending quest for hardware upgrades. Take a look around the streets of Tokyo, and the conclusion is unmissable: gaming for mobile devices is set for impressive growth in the next few years.

To date, the limiting factor has been the actual devices, as it was at one stage with music. The Nintendo DS and Sony PSP, much like Apple’s iPod, have proven to be early major hits as stand-alone units, having sufficient onboard CPU and memory capabilities to run some intensive games. In view of the success of porting the well-known ‘Walkman‘ onto mobile phones, can it be that long before we see the PSP label on a prototype cell phone from Sony Ericsson?

The photo tells it all. Taken recently by WWJ digital media director Lawrence Cosh-Ishii in suburban Tokyo, it shows a group of mid-teen boys waiting for a train at Shimo-Kitazawa station; all are playing with a PSP, blissfully ignorant of the huge poster for KDDI/au’s new music campaign. Note also that the recent BREW 2006 Conference issued a release with the news that Qualcomm and Microsoft will port MS ‘Live Anywhere’ for X-Box 360 gaming onto BREW-enabled mobile handsets. If you don’t think these tech giants have got it right, just watch what the kids are doing!

BREW Developer Award Winners Announced

QUALCOMM has announced the winners of the BREW 2006 Developer Awards, a global awards program that recognizes and promotes the best BREW applications created by wireless publishers and developers. The BREW 2006 Developer Awards — sponsored for the second year in a row by Motorola — recognizes wireless publishers and developers who are creating best-in-class BREW applications and services that are propelling wireless data to the next level. Japanese entries were awarded top honor in 3 of the 9 catagories.