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YAPPA 3D User Interface – Video Interview

YAPPA 3D User Interface - Video InterviewWe sat down with Masahiro Ito, founder and CEO of YAPPA Corp., last week and were entirely impressed with both the product presentation and his charming ease when discussing the mobile industry. We managed to get a sneak preview of their so-called Spin UI Effect Engine and with the press release now public we’re thrilled to go live with this report. The company has an admirable list of top-tier clients, including the 3D Box UI on Sharps device for eMobile, and is growing beyond Japan with several offices overseas.

DoCoMo Strikes Back with 905i-Series

DoCoMo Strikes Back with 905i-SeriesDomestic market incumbant NTT DoCoMo came out with all guns blazing during their press conference at the Grand Park Hyatt in Tokyo on November 1st. For the first time ever they combined the launch for both of their upcoming 700 and 900 series models – a record 23 handsets unveiled at once – and the announcement included several new service offerings as well. Marking another notable difference from previous line-up introductions was the absence of Natsuno-san, famed ‘father of i-mode’ and always energetic MC, from the stage.

The companies flag-ship 905i-series included 10 models which will all come fully loaded with high-speed HSDPA, 1Seg digitial-tv, DCMX m-commerce, GPS, 2in1 dual-sim identity and enabled with GSM chipsets to allow global roaming complete with voice-to-text translation capabilities for English, Chinese and Japanese. Further enhancements in handset design include increased multi-media applications in motion sensor gaming, flat-rate music subscriptions and i-motion videos along with updated i-area mapping and cell broadcast emergency announcement services and Flash Lite 3 pre-installed all coming as standard features across the board.

SoftBank Mobile Unveils New Models

As predicted, SoftBank Mobile announced their latest handset line-up for the upcoming “sales battle” of the winter 2007 season. The company has new 10 models on offer – 7 coming from Sharp alone – which will begin rolling out by the middle of November through the end of December. They have a dedicated Flash site Here and we’ve posted a few details with images after the jump.

KDDI Announces New Handset Models

The fall and winter 2007 handset season is officially upon us now with au announcing their new series of models will hit the dori by middle of November. The latest line-up also claims one ‘world first’ with a co-op between Samsung and Hitachi, on the W53H – Wooo, touting a 2.8 inch QVGA organic EL display targeting users hooked on 1Seg digital-tv. More details with pics and links after the jump.

Adobe Flash Lite 3 – Ready for Mobile

Adobe announced the availability of Flash Lite 3 at MAX 2007 in Chicago for handset makers, operators and content providers. Both NTT DoCoMo and Nokia are committed to deliver enabled devices, which will support .flv compatible video, in upcoming releases of handsets. With over 300 Million Flash enabled mobile devices and handsets shipped so far, Adobe expects more than one billion Flash enabled devices to be available by 2010.

Tokyo Game Show 2007 – Video Report

Tokyo Game Show 2007 - Video ReportYet another successful event for in the massive Makuhari Messe convention center saw almost 200,000 pass through the gates for TGS 2007. Aaaah.. the chaos, the crowds, the girls games.. how could we resist! A sunny Saturday afternoon brought out the kids – for family day – and plenty of Cosplay actors were swarming between show halls to pose down for the camera’s. But the real action, coming from every major player in the gaming world, was inside. WWJ has been on-hand for this event pretty much every year since 2002, with the first-to-web video of the Sony PSP in 2004, and this time out was perhaps the most impressive yet.

The obvious evolution on display was without a doubt the next gen. motion-sensor enabled Mega Games at the DoCoMo booth. While KDDI rolled-out the heavy armor with Metal Gear Solid and BioHazzard for mobile RPG products, the display which seems to have grabbed the most attention was from SoftBank Mobile. Thanks to Darth and the Tokyo StormTroopers, who un-leashed the new Star Wars PodRacer game, we were hooked from Go!

Impressions from the MoMo Global Summit

Impressions from the MoMo Global SummitThe 3rd annual MobileMonday Global Summit was held in Helsinki, Finland, on 10 September with an estimated 1,500 attendees; this year included a bonus side-trip to St. Petersburg, Russia, the following evening. WWJ was there once again, as founders of the MoMo Tokyo chapter, along with representatives from over 20 MoMo cities around the world. In addition to our Trip Report, WWJ’s ed-in-chief Daniel Scuka offers these thoughts about the experience.

AU Design Project Announces InfoBar2

Based on the success of the original InfoBar model, the first handset from KDDI’s in-house design team which was released in October 2003, followed by the same candy bar styled Talby by Marc Newson a year later, the AU Design Project has just announced the long-awaited InfoBar2. Available on Oct.31st in four colors, this latest model touts a 2.6-wide inch QVGA organic EL display with a 1Seg digital tv tuner, FeliCa m-commerce and GPS functionality. The full specs (in Japanese) are available Here.

DoCoMo Introduces 3G TouchFLO Smartphone

DoCoMo Introduces 3G TouchFLO SmartphoneDoCoMo held a well attended presser on Thursday afternoon unveiling two new smartphones, the F1100 from Fujitsu and HT1100 from HTC, both equipped with Windows Mobile 6. Full specs in English Here. The F1100 is targeted at business users and enables access via either HSDPA or WiFi networks touting a SIP client for IP telephony. The handset also has the companies signature fingerprint security scan control function. The HT1100 model supports GSM, GPRS and W-CDMA and features the dynamic TouchFLO interface, which appears almost identical to the iPhone UI. According to Peter Chou, CEO of HTC, it is the first 3G version of this handset which was introduced overseas in June. DoCoMo will begin marketing both models in early 2008.

Viewpoint: What Leads Mobile in Japan?

Holographic projection demo at DoCoMo R&D Labs, November 2006 ©MobikyoThe genesis of today’s Viewpoint was back in March, when we spotted this op-ed referring to Japan mobile that had stated: “What’s different about the Japanese mobile market is that innovation is moving toward business models and marketing tactics instead of technical features and functions.” That op-ed piece in turn cited a new research report on eMarketer, “Japan: Marketing to a Mobile Society,” which insisted: “What stands out in the current Japanese experience is the fact that the center of gravity for getting through to Japanese mobile users has shifted in favor of business models and marketing tactics as opposed to new technical features and mobile phone functions.”

We took exception to both these as serious mis-analyses of the cornerstone role that technological innovation and network infrastructure competition have played – and continue to play – in powering Japan’s mobile success story. After contact with the eMarketer editors, we agreed to write separate opinion pieces, which we would both republish side-by-side in our newsletters, as an excellent way to hash out the topic and let you – our collective readers – decide.

Sadly, the marketing guys at eMarketer quashed the idea, as the subject and the detailed discussion would be “too technical a topic for our [eMarketer’s] newsletter.” But we know that WWJ readers are more than smart enough to figure out for themselves what’s really driving the mobile Internet in Japan! So we wished the eMarketer editors best of luck in the future, again gave thanks that WWJ doesn’t have any meddling marketing guys, and herewith present to you our Viewpoint.
(Subscribers login to access the full article by WWJ editor Daniel Scuka)

Image: Holographic projection demo at NTT DoCoMo R&D Labs, November 2006 ©Mobikyo