DoCoMo has announced a new flat-rate data plan designed for mobile PC users who connect to the DoCoMo network via a FOMA PC card, USB-linked DoCoMo phone or HSDPA-capable PC, assure that heavy or regular users of packet-data communications won’t have to worry about widely fluctuating monthly bills. Subscribers will be able to trial the service for 4,200yen/month on an unlimited basis between October 22, 2007 and January 31, 2008.
Red Herring Magazine awarded Mobile Healthcare Inc., a Japan-based global healthcare solutions provider offering real-time mobile solutions in the areas of chronic and lifestyle disease management, the Red Herring 100 Asia 2007 Award. Winners were selected from a pool of more than 500 applicants and nominations based in 16 countries including China, India, Japan, Singapore, Korea, Australia and Vietnam.
The number of downloads from legal music and video services in Japan has fallen for the first time, according to the Recording Industry Association of Japan (RIAJ), Via PC World. A total of 111.6 million downloads were made during the second quarter of this year, down from 114.3 million in the first quarter of the year. The figures are derived from data supplied to the RIAJ by its 42 member companies. Despite an increase in ringback tones and a jump in cellular music downloads from 23.3 million tracks to 25.5 million tracks, the entire mobile Internet download market shrank 2 percent quarter-on-quarter to 104.8 million downloads, said the RIAJ.
DoCoMo held a well attended presser on Thursday afternoon unveiling two new smartphones, the F1100 from Fujitsu and HT1100 from HTC, both equipped with Windows Mobile 6. Full specs in English Here. The F1100 is targeted at business users and enables access via either HSDPA or WiFi networks touting a SIP client for IP telephony. The handset also has the companies signature fingerprint security scan control function. The HT1100 model supports GSM, GPRS and W-CDMA and features the dynamic TouchFLO interface, which appears almost identical to the iPhone UI. According to Peter Chou, CEO of HTC, it is the first 3G version of this handset which was introduced overseas in June. DoCoMo will begin marketing both models in early 2008.
The genesis of today’s Viewpoint was back in March, when we spotted this op-ed referring to Japan mobile that had stated: “What’s different about the Japanese mobile market is that innovation is moving toward business models and marketing tactics instead of technical features and functions.” That op-ed piece in turn cited a new research report on eMarketer, “Japan: Marketing to a Mobile Society,” which insisted: “What stands out in the current Japanese experience is the fact that the center of gravity for getting through to Japanese mobile users has shifted in favor of business models and marketing tactics as opposed to new technical features and mobile phone functions.”
We took exception to both these as serious mis-analyses of the cornerstone role that technological innovation and network infrastructure competition have played – and continue to play – in powering Japan’s mobile success story. After contact with the eMarketer editors, we agreed to write separate opinion pieces, which we would both republish side-by-side in our newsletters, as an excellent way to hash out the topic and let you – our collective readers – decide.
Sadly, the marketing guys at eMarketer quashed the idea, as the subject and the detailed discussion would be “too technical a topic for our [eMarketer’s] newsletter.” But we know that WWJ readers are more than smart enough to figure out for themselves what’s really driving the mobile Internet in Japan! So we wished the eMarketer editors best of luck in the future, again gave thanks that WWJ doesn’t have any meddling marketing guys, and herewith present to you our Viewpoint.
(Subscribers login to access the full article by WWJ editor Daniel Scuka)
Image: Holographic projection demo at NTT DoCoMo R&D Labs, November 2006 ©Mobikyo
According to IFPI, the third single by an anonymous quartet of Japanese medical students has become the first full-track mobile download anywhere to sell a million copies. This digital music milestone belongs to Aiuta (“Love Song”) by GreeeeN, a new act signed to Universal Music Japan. The track was released on May 16 as a full-track download for mobile, and its popularity spread rapidly through web, radio, SNS and word-of-mouth exposure.
