East Japan Railway Company (JR East), NTT DoCoMo, JCB, and bitWallet just announced that they have agreed to share a common platform to enable their e-payment brands — Suica, iD, QUICPay and Edy — to share the same point-of-sale reader/writer device and data center. The system is expected to begin commercial operation with the Suica and iD brands in January 2007, with QUICPay and Edy [ .jpg image ] to be added subsequently.
JR has announced they will drop the previous requirement to have the company’s “View” credit card in order to take advantage of their Mobile Suica service as of 21 October. They have also indicated that by sometime in December this year, SoftBank Mobile customers with FeliCa-enabled handsets (no model types announced) will also finally be able to use JR’s m-commerce system.
DCMX: Is it a phone that can buy stuff or a credit card that can make calls? NTT DoCoMo is hoping that millions of spend-free consumers won’t know or care about the distinction and will simply use the new ‘DCMX’ credit-card phone for, well, pretty much everything. For small, daily purchases — like a six-pack and a take-out bento lunch — use the phone’s e-money FeliCa chip with no authentication required; for larger buys (a cool Louis Vuitton bag from the Omotesando boutique), use the DCMX credit-card function with a swipe and a PIN code; later, the phone will eyeball you for biometric authorization. “We wish to combine telecoms with financial services,” says DoCoMo’s Mr i-mode, Takeshi Natsuno, in today’s video program — and if there’s a cellco anywhere in the world that can afford the value-chain coordination costs to deploy a workable phone/credit card combo, it has to be NTT DoCoMo.DCMX is a logical progression from the carrier’s popular ‘o-saifu keitai’ IC-chip handsets that can store value onboard for small, daily purchases, and the launch announcement confirms DoCoMo’s strategic course aiming squarely at making the network-connected phone the payment method of choice for millions of Japanese. Maybe one day something this useful will be offered by carriers elsewhere?
Tokyo taxi passengers will soon be able to start paying for their rides using electronic money, three taxi fleet operators said this week. The deals, which involve BitWallet Inc.’s Edy system and East Japan Railway Co.’s (JR East) Suica system, are the latest in a string of agreements from major retailers to accept e-money in lieu of conventional cash for purchases and services. They come as technology for the systems, which are both based on Sony Corp.’s Felica touch-and-go proximity smart card platform.
Sherelog is a system that fetches data from JR’s Suica RFID train pass and visualizes personal train-ride records on a large public map (or Google Map). Koutaro Hashimoto, Yasuhiro Suzuki, Toshio Iwai, Michitaka Hirose showed this system at the Japan Media Arts Festival earlier this month. The developers’ intentions seem to be (1) to support people to remember their personal travel histories and reflect upon them and (2) to create unique opportunities for communications by making it extremely easy to share personal travel histories.
A new service using mobile phones as smart tickets for trains operated by East Japan Railway Co. began Saturday. The service, named Mobile Suica, combines the service of JR East’s Suica IC card and mobile phone service offered by NTT DoCoMo Inc. and KDDI Corp. Once customers pay for train fees or train passes online, they can go through JR wickets in and around Tokyo by just holding their handsets over card readers on the ticket gates, according to the railway. (Mobile Suica is finally in operation! See today’s Viewpoint — Eds.)
