Skype
Skype

Vodafone V603 Models Appeal to 2G Mobilers

WWJ’s director of digital media Lawrence Cosh-Ishii was on the platform at JR Ebisu station on Tokyo’s Yamanote circle line earlier today and spotted a new ad for Vodafone’s V603T (from Toshiba). The Toshiba model and its partner, the V603SH (Sharp), released in February, both feature much-improved analog TV and FM radio functionality and the Sharp model has a built in 3D motion sensor. The ad campaign and the new cellys highlight Vodafone’s continued development of cutting-edge 2G models.

Would You Store Cash on a Losable, Spamable, Stealable Celly?

It may look as though WWJ has been devoting too much editorial space to FeliCa coverage lately, but the fact is: FeliCa continues to be hot news. On Thursday last week, No. 3 carrier Vodafone announced they, too, had signed up to deploy Sony’s contactless payment technology on Big Red cellys, likely by fall this year. But I wonder if all Japanese consumers will be equally happy to store their hard-earned cash on a losable, spamable, stealable cell phone?

Mobile Intelligence from CEATEC Japan

Panasonic CEATEC TourIn today’s program, we speak with Yutaka Nakamae from Panasonic’s Corporate External Relations Group who met with us during last fall’s CEATEC consumer electronics show in Tokyo. While there’s plenty of eye candy, including Panny’s 900iV (released in mid-2004), some skin-able models to please those who can’t decide on their favorite color and the very cool GSM X700 (now on sale in Europe), the real intelligence relates to finding our who’s boss in the carrier/manufacturer relationship (Hint: Who owns the customer?). Today’s proggy is not only a fun one — showing some great cellys from the October CEATEC show — but it also reconfirms the reality of the relationship between cell-phone makers and cellular operators in Japan — in this case, Panasonic and DoCoMo.

Cell-Phone Soap Opera a Cool New Genre

Love comes to the really, really small screen in a mobile, only-in-Japan, soap opera made exclusively for KDDI 3G cellys. The live-action soap opera, Yokohama 80s, follows the predictable lives, loves, and losses of young, beach-loving Japanese boys and girls back when Madonna was still Like a Virgin. Eighties’ big hair, big shoulders, and big hits have been downsized to tiny, two-and-a-half-minute broadcast bites. The story is adapted from Shogakan Shukan’s weekly Big Comic Spirits-series “Tokyo Eighties” (published as a serial manga) but features all-new original characters and storylines by the same author. Can the mobile laundry soap commercials be far behind?