panasonic
panasonic

panasonic

Panasonic to Launch GSM 3G Mobile Blitz

Today, Teruo Katsura and Panasonic Mobile Communications announced something we’ve been lusting for over two years: A Japanese maker with brilliant technology showing the true grit to attack the world market!

We were fiddling around with Panasonic’s new FOMA 900i-series phone (not at a store near you in Europe or the United States, unfortunately) and noticed the plastic battery cover kept on falling off. At that moment, Katsura-san, managing director and member of the board of Panasonic Mobile Communications Co. Ltd. (PMC) – who we were rubbing shoulders with – turned around and said “Don’t Worry! These are only the test models!” We had a great chat with Katsura-san, who earlier today announced Panasonic’s aggressive move into GSM, Europe, Asia and the world; but that, the X700, the X60, and X66 are for later in this article. Having handled the P900i, we think it’s a cracker. It’s sleek and light and full of action, a folding design that’s beautiful in its simplicity and feather-light to touch (Oh! So far has FOMA come…!) but packing a full 3G punch – plus an SD card that plugs into a whole range of Matsushita/Panasonic equipment for what the marketing guys used to call a “richer multimedia environment.” Heavyweight congratulations to Panasonic for delivering a killer 3G phone!

The best news we have is that, aside from our love at first sight with Panasonic’s 900i, the model is alive and well and officially on sale mamonaku (soon). Of course, that could mean anytime from today, Feb. 10, to the next 10 days, although for probity’s sake, Totaro Uchiyama, manager of PMC’s Overseas Mobile Terminal Division, says the launch will be before the end of February.

Fujitsu 3G Phones for EU in 2005

Fujitsu Ltd. is reported to be re-entering the European market with both 2- and 3G phones in 2005, according to a report in Japan’s Nikkei. Fujitsu’s last foreign foray overseas, in the United States, ended in 1997. The Nikkei reports that Fujitsu plans to develop dual-standard phones with France’s Sagem SA, with which Fujitsu signed a technology partnership agreement back in 2002. The new phones are reported to support both GRPS and W-CDMA.

DoCoMo Plows $343.8 Million into 3.5G HSDPA

Signaling its seriousness to get its HSDPA (high-speed downlink packet access) network and concomitant mobile/smart phones up and transmitting in 2005, NTT DoCoMo said today that it is plowing 37 billion yen ($343.8 million) into 5 Japanese handset and network builders AND Motorola Japan Inc. What is immediately surprising about this move is that once again, as with yesterday’s media extravaganza on the new 900i phones, long-term handset partners Toshiba, and handset maker and major infrastructure builder Sony Ericsson are both missing. But it now looks like DoCoMo feels its time to start really kicking in the efficiencies to differentiate itself from KDDI’s WIN service both in terms of performance and, more critically, to faster recoup the considerable investment the company has made in 3G as it probably gears up for a packet price war with KDDI and Vodafone KK. And then, there is the leveraging of Motorola’s Linux links too!

IDC Doubtful on 2 Megapixel Camera Phone Rollout

Most of Japan’s next-generation cell phones are going to have 2 megapixel cameras next year, right? There is already a supply crunch developing for CMOS sensors, right? The global shipment of cellies is going to near 490 million units in 2004, right? And, finally, Japanese makers are gearing up for an assault on the world market via Vodafone, right? Probably not, don’t think so, well if you are very lucky and Vodafone central is a long way from Tokyo- there is something fishy about Vodafone talking up its love of Japanese handsets…these are the sorts of answers that you get if you talk to IDC Japan’s top wireless device analyst Michito (Mitch) Kimura, who has his own take on things. Recently, WWJ listened in on Kimura’s presentation about camera phone trends, followed up with an interview, and came back with the following snapshot.

Sharp and Panasonic part of new FOMA lineup

Well, that’s two more in the bag. Excitement is building here about what DoCoMo has up its sleeves for the next FOMA rollout. I was relaxing reading a newspaper in my favorite coffee shop in Tameike-Sanno this week and what should I overhear…. Sharp and Panasonic are the latest　cellphone makers to complete development of handsets for DoCoMo’s 900i Foma series. NTT DoCoMo is keeping pretty quiet on the phone’s features right now but, if you’re keeping track, you can add the SH900i and P900i to the D900i from Mitsubishi Electric as part of the new Foma line-up due in the first few months of 2004.