Chaku Uta Full Downloads Exceed 5 Million
KDDI and Okinawa Cellular are pleased to announce that cumulative downloads EZ “Chaku Uta Full“, part of the au mobile phone service provided by KDDI and Okinawa Cellular, surpassed 5 million on April 3, 2005. The EZ “Chaku Uta Full” service, launched on November 19, 2004, its millionth download in January, 2005, 2 millionth download in February, and 3rd and 4th millionth downloads in March. EZ “Chaku Uta Full” is a music download service through which an entire song can be downloaded directly onto a mobile handset. With a maximum download speed of 2.4 Mbps via CDMA 1X WIN technology and the Double Fixed packet data fixed fee service, users can easily download music anywhere and anytime without worrying about packet data fees.

Japan’s wireless industry provides some of the coolest mobile experiences on planet Earth. It should come as no surprise, therefore, that mobile players here are also masters at the street-level marketing of cell phones and wireless services — and KDDI’s Designing Studio is not only the latest over-the-top effort at creating a consumer-targeted mobile funland, it’s also the best. In today’s program, WWJ’s Gail Nakada speaks with the Studio’s general manager, tours five floors’ worth of interactive games, live handsets and mobile demos, and plugs into Harajuku’s ultimate mobile zeitgeist.