DoCoMo Pre-Christmas Press Briefing
DoCoMo Chieftain Tachikawa gave his final press conference of the year and looked happier and more relaxed than we’ve seen him for some time. And he should. After good first half financials and FOMA finally taking off, he was able to give a good spin on DoCoMo’s performance and managed to sling an arrow at Microsoft, as only a spin-off from a monopoly can! Japan’s phone market unexpectedly achieved solid 1H growth; net additions were almost the same 1H 03. 2H was down, but overall growth for DoCoMo will be 80 percent of 02. Japan’s phone market is NOT saturated. DoCoMo still thinks it will achieve 8 percent growth. Non-voice is growing, as well as voice. Japan’s penetration rate still lower than Europe. DoCoMo still sees growth opportunities. Full Program Run-time 20:24
Japan is famous for cool camera-phones and its massive vending machine industry, put them together and you’ve got a significant business opportunity. We visited Pinchange Co. Ltd, and got a step-by-step demo. of their lean, mean Print Club Sticker making vending machine. Spun out of Panasonic’s Central Research Institute in 2001, the company is making a digital photo printing unit thats sure to follow in the foot steps of digital cameras – on phones or otherwise – around the world. By allowing users to input their photos from almost any type of memory card or even straight from the handset IR Port, we think they’ve tapped into a global goldmine. But thats not all we saw, they also gave us a sneak preview at a prototype LED virtual keyboard for mobile devices set to hit the streets here in 2004.