GPS
GPS

Au Announces New Handset & Service

According to a press release from KDDI/au today, the company has just announced a new handset, the W43T [.jpg] from Toshiba. Also just announced: this Toshiba unit will incorporate the company’s new 3D Navi GPS service functions and that both will be introduced to the market starting in late April. This latest CDMA-1X unit also offers LISMO mobile music and touts a 3.2-megapixel camera, although it does not have a 4GB HDD, like the recent W41T, or the mobile commerce ‘FeliCa’ chip.

Our 5th Birthday!

Our 5th Birthday!This week marked a major milestone for WWJ! In one form or another, I’ve been writing this email newsletter for five years — and what a five year term it’s been!

I spent a couple hours last night looking over past WWJ newsletters, and was struck by how much Japan’s mobile scene has changed. In 2001, when I started writing a weekly mobile-focused newsletter for J@pan Inc, i-mode had just celebrated its second birthday, KDDI had yet to roll out CDMA 1X services and the No. 3 competitor in the market was known as “J-Phone.”

Today, DoCoMo is far in the lead with their 3G FOMA service and music and TV are the new hot trends; i-mode itself has become almost dasai (uncool). KDDI have created one of the mightiest and most unified mobile platforms on Earth, with GPS-based blogging, shopping and PC Internet integration drawing huge usage. The company formerly known as J-Phone is about to become the company formerly known as Vodafone as Masayoshi Son attacks 3G mobile with the same successful discount focus with which he attacked NTT and home broadband.

Bonus ‘those were the days’ tidbits via the WWJ Newsletter after the jump!

Vodafone Releases 904T Handset

Vodafone K.K. announced today that on 10 March 2006 it will commence nationwide sales of the Vodafone 904T, a new 3G handset by Toshiba. Vodafone K.K. will also simultaneously launch three new services and features with the sale of the Vodafone 904T: Vodafone live! CAST, a service that automatically delivers mobile magazine-like content to handsets, Vodafone Address Book, a service that lets customers back up their handset address books to a dedicated network server, and Deru Moji 3D Pictogram Display, which displays pop-up 3D animations in received mails.

KDDI Announces Mobile WLAN Systems

Targeting the enterprise market, KDDI has announced two VoIP telephony solutions: AirIP’s Office Freedom, designed to operate using the newly released E02SA handset via 802.11g, and Fujitsu’s Mobile Office, which appears able to run on a wider range of handsets using a BREW application. The Office Freedom system also suggests that GPS functionality will be available to track employee current locations… and recent movements!

EZ FeliCa Announces New Campaign

KDDI have just announced [in Japanese] a new service that combines their Osaifu Keitai (wallet phone) service with the popular EZ-Navi GPS function. Users will be able to browse their mobile phone for locations that accept EZ FeliCa transactions and then request map directions to guide them there. The Ready Go! campaign will promote use of this system between March 1st and April 30th, with prizes including “Beauty” trips to Korea, onsen (spa) vacations and Edy e-cash certificates. The company offers five fully enabled handset models and this announcement reinforces our main points in this recent article about KDDI/au’s competitive edge in Japan.

Will it be SanyoKia or Nokia-San?

Will it be SanyoKia or Nokia-San? by Mobikyo KKLast week’s announcement of Nokia and Sanyo joining forces to boost their combined CDMA market share in the US was lost in the next-gen mobile TV hype and media avalanche (not to mention complaints about pokey dial-up access from the venue) coming from the 3GSM World Congress. The Nokia-Sanyo combination is an obvious play with both sides bringing a decent value proposition to the table; Nokia has massive manufacturing capacity, established distribution channels and a global brand while Sanyo has proven experience producing ultra-cool high-tech handsets and strong operator/vendor relationships. The companies gave no financial details of the tie-up, which is expected to close in the second quarter, but the JV will be based in Osaka and San Diego with an estimated 3,500 employees.

The challenge — and rewards — of morphing these respective ‘best of’ brands into a unified product offering are significant. Sanyo has advanced mobile battery and GPS chip expertise that even a Nokia would be hard-pressed to build on their own and such technologies are fast becoming key competitive differentiators as the US (and other markets) mandate emergency location reporting and other public safety services. Sanyo was vaulted to the ranks of top-tier suppliers to national champion DoCoMo last year as the name behind some of Big D’s first GPS-enabled models, the SA800i and SA700iS.

A Nokia-Sanyo tie-up makes sense from an economy of scale perspective and the end result should be better hardware for the end user, potentially at a lower price, which should please the operators and — more to the point — their shareholders.