3G Mobile Forum 2004 Conference Coverage
The difference between walking the walk and talking the talk was painfully clear at last week’s 3G Mobile Forum 2004 conference held but a home run away from Tokyo Disneyland’s Magic Mountain. The four-day event hit the airwaves running with a keynote from NTT DoCoMo’s Keji Tachikawa, who was able to reconfirm DoCoMo’s solid plans for FOMA through the year. But given the surplus of inertia that’s dragging 3G launches– actual and putative– the conference swayed on the tides of optimism and not a little understated recrimination between carriers, contents providers, business platform providers and engineers about the potential if not the reality of 3G outside of Japan, Korea and (possibly?) the UK.
This viewpoint hoists the petard on our exclusive video interviews with mobile phone inventor and 4G actualist Martin Cooper, who tells us about the potential and pratfalls of the wireless world as he sees them 30 years after he made that first call. We also have Playboy.com’s Markus Grindel telling us about the potential for adult content in the wireless environment, and last but definitely not least a high-paced program with prolific author and analyst Tomi Ahonen, a man who single-handedly lends a new meaning to ubiquity; he seems to be just about everywhere in the wireless space, and boy, is he always switched on. We’ll have this terrific triptych of programs up in the coming weeks, but first, let’s take a look at some interesting points at last week’s conference.
Tune in for a WWJ exclusive year-end interview with IDC Japan Communication Research Division’s Senior Analyst Michito (Mitch) Kimura. In this video program, Kimura, a veteran IDC analyst, casts his eyes on the ups and downs over the last year in the world of wireless and takes a look at prospects for 2004. He details the strategy at Japan’s three carriers, NTT DoCoMo, KDDI, and Vodafone, and offers his view on the prospects for Japan’s ever-surging content business. Kimura-san also gave us his perspective on the continued evolution of 3G, handset replacement cycles, and – a favorite topic of ours – Japan’s first packet pricing war. 
Wireless Watch Japan attended NTT DoCoMo’s December 15 press conference demonstrating the first phones to feature the Sony developed “Felica” peer-to-peer payment system. To debit the cash stored on the phone’s IC chip, all you do is swipe the handset in front of a reader; more cash can be downloaded via the i-mode network. The trial, using 2,500 each of the N504iC and SO504iC handsets (engineered by NEC and Sony) will run from today and until mid-2004, when full commercial service is expected to start. DoCoMo have lined up 27 e-payment service providers, including banks, convenience stores, TV broadcasters, game software publishers, and a retail ticketing outlet. There are already 17 million Japanese happily using Felica-based IC cards for train tickets and convenience store payments, many of whom have – surprise! – cell phones. We think the synergy and revenue potential of the two technologies is obvious – and so do DoCoMo’s accountants. Watch our first-on-the Web video report from Monday’s press event – and rethink your i-mode forecasts. Full Program Run-time 3:00