DoCoMo 3G Cell Phones Model Designer Fashion
Hey DoCoMo Pimp my handset! NTT is shrugging off some of that infamous group-think mentality promoting trendy young designs in an eye-popping line of custom jackets for the P901iS series. Skulls, pistols, snakeskin, Samba Samurai and flower camo transform mobile phones into Japanese pop culture icons — complete with matching phone straps. D-@-mo (datmo design project) is turning out some of the best P901iS covers, but P901iS manufacturer Panasonic
plus a host of licensees have Japanese strutting down urban catwalks flashing their phones like designer clutches.
The cell phones transformation into fashion statement is something Americans are slowly catching on to. Coach, Hermes and Gucci got it right away and started marketing phone straps, charms or Keitai cases for brand loving locals. Custom painted, and completely illegal, rip offs of Chanel and Dior logos decorate jewel-encrusted handsets on pretty young things but everyone knows real brands are better. Now licensed names by youth culture designers and even game-obsessed Otaku brands are spreading onto handsets like a virus – a shiny, happy moneymaking virus.


Casio’s rugged water-and-shock resistant mobile handsets from KDDI launched at a press event held in the celco’s shiny Harajuku Designing Studio first-floor theater; both features are firsts for a 3G handset and the G’zOne
Index Corp., a Japanese company specializing in creating content for mobile phones, is rounding up TV contracts aimed at specialized interactive services linking mobile handsets and television programming. A story in the Nihon Keizai business daily reported the company was on the verge of issuing around 20 billion yen in shares to four other broadcasters including Nippon Television Network, Tokyo Broadcasting System, Fuji Television Network and TV Tokyo. When asked by WWJ, Index would say only that parties concerned were in negotiations and nothing could be confirmed yet. The news, confirmed or not, drove Index shares up 9.5 percent on the JASDAQ on 25 May. Both TV Asahi and Fuji Television already own around 1-2 percent of shares in Index.
Here kitty, kitty. The Sanrio Hello Kitty