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editors

US and Japan to Lead Mobile TV Market

SoftBank Establishes Mobile TV DivisionSoftBank announced that it has established a new company, Mobile Media Planning Corp., which aims to conduct technical research on MediaFLO and plan new services utilizing such technology. Developed by QUALCOMM, the system enables distribution of multichannel broadcast optimized for mobile communications, including Clipcast, and distribute digital terrestrial broadcasts to mobile terminals and other devices. This technology is considered as one of the three major technologies following satellite broadcast and 1Seg broadcast, and it enables real time broadcast of 20 channels on one TV channel portion of frequency band (6MHz). We interviewed MediaFlo’s Ali Zamari during the recent Wireless Japan trade-show in Tokyo.

Mobile Media Planning plans to provide digital-tv broadcast distribution services for mobile terminals and other devices utilizing such technology for the development of mobile communications business of the SOFTBANK Group. Also, Mobile Media Planning will work on the study of technical potential of MediaFLO, by participating in the activities organized by external parties such as the VHF/UHF-band efficient use working group in Information and Communications Council, which discusses the proposal of multimedia broadcast technology including MediaFLO, and FLO Forum where supporting enterprises from around the world, such as QUALCOMM, participate.

Adobe Japan Plans Revolution

Adobe, which was established in 1982, has 54 overseas offices and more than half its revenue comes from outside the United States. Japan accounts for about 20 percent of revenue, positioning itself as the second-largest country in these terms. It boasts advanced mobile devices and is likely to continue to be one of the strategic markets for Adobe as the company has increased efforts to push its products to mobiles.

[an interesting interview with the incoming president of Adobe Japan — Eds]

SoftBank to Trial WiMAX

Motorola announced that the company has reached agreement with SoftBank for the deployment of a WiMAX (IEEE 802.16e-2005) trial network in Tokyo. Motorola will supply the end-to-end trial system including access points, an access network, and prototype WiMAX mobile handheld devices. Expected to begin in September 2006, the five-month trial will focus on performance of WiMAX in the 2.5GHz spectrum with regards to throughput and range, as well as the speed of network handovers between access points.

Mobile Industry Booming Japan

A new report by Japanese business site Tech On notes that Japan’s mobile industry is booming – and that mobile gaming is on the rise, too. According to the report figures released by the Ministry of Internal Affairs of Communication state that the mobile industry has grown to 722.4 billion Yen (4.9 billion Euro) over the past 12 months – a rise of 39 per cent.

Number Portability Spooks Investors

The next several months could be very bumpy for Japan’s Big 3 cellular service providers. First, KDDI Corp. just reported record Q1 earnings but failed to see a further rise in its share price since it also warned of uncertainty in the 3rd and 4th quarters, which is when number portability becomes available. Strong earnings were priced in given recent strength in retaining subscribers. KDDI understandably left its full year forecast in place projecting a lower y-o-y net profit on higher revenue. However, that does allow it to raise its forecast this autumn if number portability is not as severe as anticipated. Its shares lost 2.15% on the day.

eMobile Taps Huawei Network

Chinese top telecom equipment maker Huawei Technologies clinched a deal with Japanese mobile operator eMobile to deploy an all Internet Protocol (IP)-based radio-access network. Initially, Huawei will help eMobile deploy the network around the cities of Sendai, Sapporo and Hiroshima. The deal with eMobile is the first for Huawei in Japan.