DoCoMo will seek to revitalise lacklustre sales of its FOMA service with the launch of three new handsets. From next month DoCoMo will start receiving an estimated 6m 3G handsets from NEC, Panasonic and Fujitsu in a bid to increase its 3G customer base to 10.6m. In conjunction with the new handsets, DoCoMo has earmarked Y120bn ($1.1bn) of tariff cuts during the current financial year.
Yesterday, the Wireless Watch Japan site was slammed by record traffic after we posted our first big Net news scoop: Casio’s announcement of what appears to be the world’s first 3-megapixel camera phone, due for release later this summer via KDDI. And that wasn’t the only big Japan handset news from the past few days: both KDDI (working with Hitachi) and NTT DoCoMo have announced concept models capable of receiving terrestrial digital TV broadcasts, while Vodafone’s been mentioned as working on new karaoke-enabled handsets with Sharp and Toshiba. Phones in Japan have become culturally connected communicators and terminal makers who think more like artists and less like engineers will flourish.
Vodafone K.K. today said it plans an extensive series of upgrades to its 3G network so that the Vodafone group’s Japanese outpost will have 99.6% population coverage by the end of May. This begs the question, where are the new terminals that are needed to really pull in the subscribers?
The dual-mode GSM / W-CDMA “Nokia 7600” handset which was announced last October will finally hit the streets in Japan by middle of June. At the suggested retail price of 73,290 yen (or approx. $700 usd) and apparently not supporting Vodafone Live, although it conforms to the .3gpp standard, we wonder just how well this will be recieved. The unit does have a camera built-in its stylish Euro design [.jpg image] to compliment the bluetooth and global roaming sim card functions, and will be available at Nokia shops online and at Narita airport.
April is emerging to be a milestone month in Japan’s 3G rollout. According to the most recent Telecom Carriers Association figures. Milestone One: Japan added a million new 3G subscribers in April. Milestone Two: April’s surge also simultaneously brought the total number of 3G users here to over 17.7 million. So what you say? Well, this also meant that for the first time Japan’s 3G user base passed 20% of Japan’s 82 million mobile subscriber base, or 21.6% to be precise, as of April 30! Milestone Three: DoCoMo added an incredible 530,500 FOMA subscribers. Not only was this up 483% on the same month a year ago, it was the FIRST TIME ever that DoCoMo beat KDDI au in net 3G adds!!
The Tokyo Business Show 2004 opened yesterday with a light show and pounding music that highlighted Vodafone on center stage. They have taken a beating in the marketplace — and the press — lately over the lack of new handsets, but here are 5 fresh-for-summer models that should make the critics, and customers, take notice. The V602SH from Sharp would seem to be pick of the litter with its industry-first, 2x-optical-zoom camera and huge, swivel-style LCD screen. The sleeper surprise unit, upon closer inspection, has to be the V401D from Mitsubishi with its Super-CCD Honeycomb 2-megapixel camera and — another industry first — a side-mounted finger tracing control feature to operate screen scrolling and camera zoom!!! We were in for another treat afterwards wandering by the DoCoMo booth to see they had just rolled-out the new micro-mini Premini by Sony Ericsson. If you couldn’t make it out to Tokyo Big Sight in person then we hope you’ll enjoy this quick video clip from our adventure. Program
