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Welcome to Japan's Wireless Frontier

Welcome to Japan's Wireless FrontierCurrently in it’s 11th year, Wireless Japan is evolving from Japan’s largest wireless & Mobile network technologies and services trade show into one of the largest in Asia. This event has become the hub of wireless dedicated gatherings in Asia with over 150 exhibitors and 30,000 attendees expected. Running July 19 – 21 at the space-age Tokyo BigSite exhibition center the annual event is attended, and endorsed, by most of the major players in mobile.

WWJ was on the scene, as usual, we have video interviews with Qualcomm about their new MediaFlo digital tv efforts and a hands-on demo with HTC’s new smartphone coming soon from DoCoMo. We also attended the Mobile Entertainment Forum session this afternoon and will have some of the presentations from that coming online as well. Meanwhile here’s a quick peek at some of the sights and sounds from the show floor today and links to our coverage from the event in years past.

DoCoMo R&D – Wireless Charger

Every once in awhile we come across something from DoCoMo’s Yokoska R&D labs that really turns our head and this is a great example, Video Here. The company appears to be working on a wireless charger function for enabled handsets to ‘juice-up’ while away from the home station charger cradle. As the increase of power hungry on-board applications continue to push usage and drainage this would seem to be a logical pursuit that we forsee becoming future reality. Meanwhile, the just announced AquaFairy solution will have to do (?!?) for quick power charge while on the go.

DoCoMo's Blackberry: Q&A with Research in Motion Japan

DoCoMo's Blackberry: Q&A with Research in Motion JapanThe pending Japan arrival of Research in Motion (RIM)’s hyperpopular BlackBerry email device, widely known as the ‘CrackBerry’ for its simple, efficient and addictive delivery of corporate email, will inject a new dimension into this country’s complex device and service matrix.
A wise move or a sign of desperation? These two viewpoints seem to characterize media, pundits’ and bloggers’ responses to last month’s announcement that DoCoMo would bring the BlackBerry email device into Japan, in partnership with RIM, based in Canada. Our own take on it was: Who Cares? WWJ was mindful that “virtually everyone in Japan’s workforce already has an always-on, fully connected email device right in their back pocket — in other words, a phone!”

Furthermore, before and since then, there has been more news, helping make it even more difficult to assess the BlackBerry’s prospects.

According to the pundits, NTT DoCoMo’s decision to import the BlackBerry is either (a) a master stroke aimed at securing the giant carrier’s corporate mobile offerings as 3G competition heats up in 2006/07, or (b) expensive folly that will see enterprise sales teams saddled with a clunky, ‘not-made-here’ device that competes poorly if at all against universal 3G phones that already receive push mail in real time, thank you very much (and some media reports have stated the first Japan BlackBerrys won’t even accept Japanese text input). The truth, however, is probably somewhere between these extremes, and so WWJ went straight to the source.

SoftBank Enters JV for Habbo Hotel

Sulake Corporation, which operates the leading online teen community Habbo, has started a new strategic cooperation in Japan. Movida Group, a joint venture by SoftBank BB Corp. and Asian Groove, has agreed to invest 6 million Euros of equity into Sulake Corporation. The investment is executed through Movida Investment International (WWJ has a video interview with Habbo Hotel for mobile from the Tokyo Game Show, fall 2004).

Motorola and RIM Rolling in – SoftBank a No-Show?

Last week saw an interesting double play for mobile devices in Japan as both NTT DoCoMo and Willcom announced new phones — DoCoMo’s 7-Series — or new PDAs — Sharp’s oddly named W-Zero3[es]. These, combined with the continuing speculation on the this fall’s entry of RIM’s Blackberry email device (will it have Japanese text input capability?), made it a busy week for wireless watchers.

On Tuesday, WWJ was first on the Web with a full report and images of DoCoMo’s new 7-Series, a mix of models from Sharp, Panasonic, NEC and Mitsubishi, as well as from US maker Motorola…

Motorola Razr, Designer Phones in DoCoMo 3G Summer 7-Series

Motorola Razr, Designer Phones in DoCoMo 3G Summer 7-SeriesDoCoMo today announced six summer 3G handsets, including ‘7-Series’ models from US maker Motorola, Sharp, NEC, Panasonic and Mitsubishi. The Japan-made models include three ‘designer’ phones, with ultracool shapes and colours conceived by noted Japanese design personalities, while Motorola joins the show with their M702iS and M702iG — the latter evidently based on the newest version of the widely popular ‘RAZR’ series, the Razr V3X.

The company unveiled the phones at a flashy press event held at the Harajuku Quest event space in central Tokyo. The three designer models, from Mitsubishi, Panasonic and NEC, offer a range of trendy colors including ‘lilac mirage’ and ’round coral’, and feature square, oval and bevel shapes based on the clam-shell form factor. DoCoMo’s choice of outside designers to create custom models is neither the first for the carrier nor for Japan and continues a popular (and lucrative) trend long developed by KDDI and Vodafone.

All phones unveiled today include, in varying mixes, the carrier’s stripped-down ‘3G-lite’ voice and data services, including roaming, ‘Chaku-moji’ (which lets the caller enter a short message that will appear on the receiver’s phone as it rings), network phonebook backup, network lock-out of a lost phone, Deco-mail (HTML mail), i-Channel and music playback. But while the carrier presented the phones as the unified ‘7-Series’, there are significant differences between the domestic and US models. The Motorolas fail to provide all of the signature lite FOMA services (lost phone lockout, PushTalk, removable memory) but they do roam, while the Japanese models don’t roam.