In December, Furuedai Junior High School in the city of Suita, Osaka Prefecture introduced an RFID system. 160 of the 298 students at the school are wearing namebadges [.jpg image]. The objective of this system is to make the school safe. If a person who doesn’t have a legitimate RFID tag comes in through a school gate, the system notifies teachers and a surveillance camera starts recording the areas.
Tomi Ahonen is a smart guy who’s done a lot of observing and thinking about the 3G future. He reports that planet Earth has 2 bn mobile phones, with more phones in use than cars, credit cards or televisions, and that advertisers, businesses and governments are all trying to understand how the mobile future will download. For a glimpse into the future, Tomi was in Tokyo last month for the 3G Mobile World Forum 2006 where he observed that Japan already has the handsets, the networks and users who have migrated to 3G, while “the rest of the world is just starting to understand and discover this opportunity.”
He points out that in Japan, roughly 30 percent of all mobiles are 3G phones, compared to the UK, where it’s only 8 percent. “We have a long way to go to catch up.” WWJ’s Lawrence Cosh-Ishii caught up with Tomi for a tightly-focused interview covering 3G, 3.5G, consumer service definition, key technologies and how marketing and advertising are starting to recognize the potential of mobile.
NTT Communications and Tmsuk will test an RFID-driven shopping assistant robot at a shoping mall in Fukuoka. The robot reads RFID tags embedded in the floor and get information about its location (it doesn’t use GPS or other location technologies). The pilot test will take place on the 9th of February and lasts till the 15th. The robot can assist in-store shoppers as well as remote shoppers at home.
RFID technology’s time may finally be coming if implementers can learn to look beyond its current characterization as a product ID-code system, according to a new Gartner report. Findings from “Market Share and Forecast: Radio Frequency Identification, Worldwide, 2004-2010”. According to the report, worldwide RFID spending for 2005 is likely to reach $504 million, a 39 percent increase from the previous year. Accelerating adoption will lead to new license revenue of $751 million by the end of 2006, with worldwide spending topping $3 billion by 2010.
Omron Corporation, a $5.5 billion Japanese manufacturer of automation and sensing products, will invest $20 million worldwide over 2005 and 2006 as a first step in seizing a larger share of the U.S. and global RFID market. The company’s aggressive entry into the U.S. marketplace focuses on its RFID label inlay and reader products. Omron president and chief executive officer Hisao Sakuta, who has appointed himself as project leader, said “RFID is an important, global initiative which requires a large investment. I believe RFID could be a major growth engine for the company.”
Omron Corporation, a global leader in automation, sensing and control technologies, announced today it will ship an IC tag inlay compliant with Class 1 Generation 2 (C1G2) of EPCglobal specifications. Sample shipments, the first from any Japanese manufacturer, will start in October to suppliers of major retailers, label converters and others. Mass production is scheduled to begin in February 2006*. The sample shipped IC tag inlay conforms to the UHF band 902-928 MHz used in the U.S., and is also compliant with EPCglobal Class1 Generation 2 (C1G2), as defined by EPCglobal, the international standardization organization.
