Warner Music has bought a minority stake in a Japanese firm that produces radio programming delivered over mobile phones. The international arm of New York-based Warner Music announced that it is making a capital investment in FrontMedia and supplying it music in exchange for the chance to expand the firm’s mobile broadcasting and video services on the country’s three major mobile carriers. Financial details of the deal were not disclosed.
As mobile music settles into a steady mainstream growth cycle, with now-well-established hardware and content offerings, many industry watchers are looking towards the Next Big Thing. We think they need look no further than portable gaming, which is set to take mobile by storm. All the ingredients for mobile gaming success are in place: key platforms, faster 3G networks, affordable and flat-rate data, and a keen, heavy using youth demographic that continues to display a never-ending quest for hardware upgrades. Take a look around the streets of Tokyo, and the conclusion is unmissable: gaming for mobile devices is set for impressive growth in the next few years.
To date, the limiting factor has been the actual devices, as it was at one stage with music. The Nintendo DS and Sony PSP, much like Apple’s iPod, have proven to be early major hits as stand-alone units, having sufficient onboard CPU and memory capabilities to run some intensive games. In view of the success of porting the well-known ‘Walkman‘ onto mobile phones, can it be that long before we see the PSP label on a prototype cell phone from Sony Ericsson?
The photo tells it all. Taken recently by WWJ digital media director Lawrence Cosh-Ishii in suburban Tokyo, it shows a group of mid-teen boys waiting for a train at Shimo-Kitazawa station; all are playing with a PSP, blissfully ignorant of the huge poster for KDDI/au’s new music campaign. Note also that the recent BREW 2006 Conference issued a release with the news that Qualcomm and Microsoft will port MS ‘Live Anywhere’ for X-Box 360 gaming onto BREW-enabled mobile handsets. If you don’t think these tech giants have got it right, just watch what the kids are doing!
QUALCOMM has announced the winners of the BREW 2006 Developer Awards, a global awards program that recognizes and promotes the best BREW applications created by wireless publishers and developers. The BREW 2006 Developer Awards — sponsored for the second year in a row by Motorola — recognizes wireless publishers and developers who are creating best-in-class BREW applications and services that are propelling wireless data to the next level. Japanese entries were awarded top honor in 3 of the 9 catagories.
One of WWJ’s long-time favorite mobile & tech media sites, The Register.co.uk, posted an item last week that stopped us short: “DoCoMo deal opens i-Mode world to Windows Media.”
The point that caught us was right in the opening graf (see if it grabs you too):
“Japanese giant NTT DoCoMo, a long standing Microsoft partner in the world of mobile entertainment, is to port Windows Media DRM (digital rights management) to its 3G handsets, allowing for content to be moved between phones and PCs, and bypassing the Open Mobile Alliance DRM.”
Like us, you probably didn’t need the red ink to highlight this article’s boggling assertion that NTT DoCoMo is a “long standing” Microsoft partner; while the two tech giants may not exactly hate each other, there’s been been little love lost as Microsoft has failed at every step of i-mode’s growth to establish any significant…
NTT DoCoMo Inc. plans to ally with an online search engine this year to keep pace with expected handset functions by rivals KDDI Corp. and Softbank Corp. “Mobile phones are becoming much closer to personal computers,” said Chief Executive Masao Nakamura during an interview in Tokyo. “We definitely need a search engine.” He declined to name the search engine the company may ally with. Original Source
It goes without saying that since KDDI just announced their tie-up with Google and with SoftBank owning Yahoo! there are few alt. choices left. The betting has already started on whether it will be Ask or Excite.. will be interesting.
Matsushita Electric Industrial Co. revealed that it plans to supply mobile phones to wireless operator KDDI Corp., adding a second customer for its handset business in Japan. The maker of Panasonic products currently supplies cellphones in Japan to NTT DoCoMo Inc., the country’s top mobile operator, but does not do business with second-ranked KDDI and third-largest Vodafone K.K., a unit of Softbank Corp.
