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IPMobile Announces Major Changes

IPMobile announced that its major shareholder, Multimedia Research Institute Corp., has reached an agreement with Mori Trust Co., Ltd. to transfer its stocks, therefore Mori Trust will become IPMobile’s major shareholder. According to the statement, IPMobile will review its capital structure and continue to raise investments required to launch commercial services. IPMobile is currently in talks with Mori Trust Co., Ltd. and will make an announcement about the timing of the launch and the details of its service once an agreement is reached.

Japan Mobile Subscriber Statistics

The Telecommunication Carriers Assoc. (TCA) released their official updated Japan mobile subscriber details (see graphic on our left nav.) for the month ending March 2007. While we had mentioned several times recently that March is the traditional handset replacement month, even WWJ was impressed to see the volume of activity achieved. KDDI’s AU brand continued to show the way with a net increase of 530,000 while DoCoMo, with their latest models line-up becoming more widely available, added a respectable 298,000 new contracts. SoftBank Mobile reported a total gain of 127,000 compared to only 63,000 year-on-year for March 2006 when the company was still running as Vodafone. By far the most interesting numbers relate to the continued migration towards 3G.

Toshiba Produces 2GB Flash Memory

Toshiba Corp. said on Wednesday it will match rival Samsung Electronics March launch of the industry’s first 2-Gigabyte NAND flash chip by mass-producing a chip with as much storage a month later. Toshiba, which aims to take a combined 40 percent market share with partner SanDisk Corp. by 2008, will begin by shipping samples of its 2-Gigabyte chips in March, using 56-nanometre process technology, and plans monthly shipments of 300,000 chips from April.

Radio Waves Declared Safe

Japan’s mobile phone operators, NTT DoCoMo, Inc., KDDI Corporation and SoftBank Mobile Corporation have confirmed that radio frequency energy from mobile phone base stations does not cause damage to human cells in vitro studies. Since November 2002, the companies have been collaborating to examine the effects of radio waves. As part of the collaboration, large-scale experiments have been conducted on the cellular and genetic level using radio waves up to 10 times stronger than the limit set forth in radio frequency radiation protection guidelines for base stations. In an interim report on April 26, 2005, the companies announced they had found no effects on cell proliferation, gene expression profile, or DNA single-strand breaks. Now they have found there are no genetic alterations or protein functions that could be associated with cell transformation or programmed cell death (apoptosis).

Japan's 1st Mobile Phone Novel Awards

An Osaka woman who wrote of a pure love story between a schoolgirl prostitute and a host club gigolo was Tuesday awarded the grand prize in the first Japan Mobile Phone Novel Awards at a ceremony in the Mainichi’s Tokyo headquarters. Towa, the pen name of the author, received 1 million yen and the right to publish “Kurianesu,” her story about unlikely love.

World First 8GB SDHC Memory Card

Toshiba announced the global launch of the latest addition to its new series of high-capacity SDHC Memory Cards: the industry’s first 8-gigabyte Class 4 memory card. The new card will be introduced in early January 2007, alongside the 4GB products launched in September, and will give Toshiba a larger commercially available lineup in high performance SD Memory Cards. The SDHC (SD High Capacity) Memory Card is based on the SD Card Association’s SD Specifications Ver2.00, which defines high capacity, high performance enhancements to market-leading SD Memory Cards. The new card meets the Class 4 standard, a speed standard that requires a data write speed of at least 4GB/second. Toshiba is first in the industry to announce the launch of Class 4 8GB SDHC memory card.

SoftBank Mobile Reports Modest MNP Success

Japan’s mobile carriers aren’t in turmoil — not so far, anyway. But Mobile Number Portability (MNP) has brought the nearest thing yet to a consumer-facing market meltdown, and the No. 1 Agent of Change is undoubtedly Masayoshi Son’s SoftBank Mobile.

The media, industry analysts and Japan Wireless Watchers everywhere have been hit with two sets of numbers in the past fortnight: the initial, media-and-analysts-only post-MNP subscriber churn numbers released on 31 October (one week after MNP start) by NTT DoCoMo and KDDI (SoftBank Mobile was silent), followed by the regular monthly release of overall subscriber numbers issued on 8 November by the TCA Telecommunications Carriers Association; keep in mind that the TCA release is based on self-reporting from the carriers).

DoCoMo Mobile Credit: Everything You Know About 3G is Useless

DoCoMo Mobile Credit: Everything You Know About 3G is Useless by Mobikyo KKWWJ has spotted the first presence of NTT DoCoMo’s ‘DCMX’ mobile credit (card) service on the streets of Tokyo and, once again, the future has arrived. Lawrence Cosh-Ishii, WWJ’s director of digital media, en route to a central Tokyo video shoot a few days ago, spied the first street-level advert for retail goods payable via DCMX (image at right).

Predictably, the pitch came from Girl’s Walker, Xavel’s icon of community-centric, user-recommended mobile shopping, which earned the company Pharaonic riches long before dusty old ‘blogs’ were ever invented. Girl’s Walker is touting a special fall line of fashionable goods that can be paid for via “DoCoMo credit,” which takes the form of a real credit payment for adults, or the purchase cost is added to the monthly phone bill, for cash-flush, under-age teens. Note no reference to any sort of ‘card’ – the service is the phone, and credit ‘cards’ are oh-so-1970s.

DCMX is shaping up to be the main pillar in DoCoMo’s consumer financial services strategy that will lock in mobilers and secure massive revenues long after 3G – and the mere delivery of mobile digital content – has become a low-margin sideline that markets elsewhere still can’t comprehend. DCMX isn’t merely the the ‘Next Big Thing’ – it’s everything; and it’s going to make 3G itself redundant (WWJ subscribers log in for full viewpoint and details on the DCMX mobile credit service).

Japan 3G Beats the Hype – Lessons for European Cellcos

Japan 3G Beats the Hype - Lessons for European CellcosThe International Herald Tribune ran a couple of gloomy 3G-related articles last week (see “3G cost billions: Will it ever live up to its hype?” and “Operators in Asia learn from mistakes”). It’s the height of the summer vacation slow-news cycle, and maybe the IHT was just fishing for some headline attention, but we couldn’t let these egregiously faulty items pass without comment.

3G cost billions: Will it ever live up to its hype?

European mobile phone companies spent $129 billion six years ago to buy licenses for third-generation (3G) networks, which were supposed to give people the freedom to virtually live from their cell phones, reading email, browsing the Internet, placing video calls, enjoying music and movies, buying products and services, making reservations, monitoring health — all from the beach, the bus, the dentist’s waiting room or wherever they were.

But today, most people use their cell phones just as they did in 2000 — to make calls — and the modest gains 3G has made do not begin to justify the massive costs of the technology, which has strapped some mobile operators financially, bankrupted entrepreneurs, spurred multibillion-euro lawsuits against governments and phone companies, and sapped research spending.

Over the long term, 3G runs the risk of becoming the Edsel of the mobile phone industry — an expensive, unwanted albatross rejected by consumers and bypassed by other, less costly technologies, some experts say.

These articles are worse than merely wrong: they help fuel the flawed thinking and misguided strategies to which 3G license holders are addicted (helping cause the continued malaise). So widespread user apathy and risible revenues must prove that 3G’s a loser, right? Wrong. And to see why, you need look no further than Japan. Why have 3G carriers elsewhere in the world not realised: you don’t have to be DoCoMo to succeed like DoCoMo does.

WWJ paid subscribers: Log in for our 10-point rebuttal to the first IHT article (‘3G Hype’). Note: it’s a little long, so best to print out and read poolside!

Proof is in the Mobile Pudding

The good folks over at CIAJ (Communications and Information Network of Japan) issued a press item last week to announce results of their annual study on cellular phone use. According to CIAJ, “The study aims to capture on-going changes in the domestic mobile communications market and has been conducted since 1998.”

The study includes some interesting results related to actual usage of mobile Internet services, including email, music, GPS, mobile TV, e-wallets, number portability and more. The organization says they mailed questionnaires to 600 cellular phone users (male: 303, female: 297; by age group, under 20: 102, twenties: 101, thirties: 108, forties: 95, fifties: 95, sixties and above: 99) residing in the larger Tokyo and Osaka metropolitan areas from the end of March through April, 2006…