New KDDI President Looks Forward

The age changes. The cellular phone shifted to 3G, it turned over, it
went ahead of another career, [ha] was caught, it preceded, advanced
services such as the packet fixed amount, the music download, and GPS
were provided, and au was chosen as the customer. It is caught up, and
afterwards, a fixed communication unites, too and the multi device, the
multi-network, and the multi youth will be achieved in another career in
the future though the change into a smart phone was not able to be
caught.
Ten years of the future are done without forgetting the challenging
spirit because an in-house vector is matched.

There is no change in the idea of bringing convenience to the people
and the society through the maintenance of the competitive setting.
In addition, it works so that the business domain may be expanded to not
only the communication but also the business in the surrounding, and not
only the country but also foreign countries become one segments.

No business environment it that squeezes putting like the slogan
"The telephone of Japan is made cheap" at the inauguration
this time to one point becomes it. In the future, it will become a
company that runs a business by various domains.
It has great benefits to to the people continuously as NTT opposition
axis through the competition. Not only the communication but also a
high-ranking layer expands to the business frame.

Information has to the network and information on the
telecommunications provider like the location information etc. of the
cellular phone are strong points. Because stronger service can be
provided because the telecommunications provider cooperates with the
player of a high-ranking layer, such a business model is constructed.

It will think whether you can show some business model next year.
Because the impact is large, the business model wrapped with a
high-ranking concept is necessary for the business model’s complete
change.

Because KDDI exceeded the mountain for the frequency reorganization,
the amount of capital investment exceeds the peak, and it becomes a
right shoulder fall. Even if the investment of LTE will be generated in
the future, it is not the one to the right shoulder going up that
increases rapidly.
However, because the source of the power of the telecommunications
provider the technical improvement by the equipment competition and
capital investment has not changed up to now, necessary capital
investment is continuously done.

The image service etc. are provided as a synergy effect creation and
contents of the contents use being offered with VOD and CATV in FTTH,
and it continues to this field, it makes efforts, and it works so far.
I want to talk about the future of a concrete content in the future
though the multi youth is achieved as a multi screen strategy on the
platform of Android.

It works by centering on the data center about a corporate market.
To be the approach around Asia, and clarified of the strategy of KDDI in
ten years, service for a new consumer is advanced.

The business is started up with a local player in the layer etc. of
the Internet in an Asian region through M&A. M&A is examined
with the matter base in regions other than Asia.

It examines it in a high-ranking layer, the subordinate position
layer inclusion, and all layers.

When the consumer business is included, it will change to a scale any
more because 200 billion yen makes a corporate business a base.
Concretely, I want to clarify it according to the announcement of the
accounts for the year ending March in 2011.

The review is being advanced now, and I want to make the concrete one
public around next spring though the overseas sales 200 billion yen
achievement assumed to be a target in 2013 has come within the sweep.

It is not possible to talk about a necessary examination as well as
the past though it advances if it doesn’t decide it.

Each matter is judged. There is no frame.

IS03 is assumed to be a chance of reversing. Because the smart phone
suitable for a Japanese market was turned on, it rises with the
ascending current by I S Series following this, and au with an energetic
exciting feeling is regained though there was a delay in the development
of a smart phone.
It becomes an employee united body reflecting and au becomes an
entrepreneur who is the nearest the customer though the other companies
is permitted to catch up from the self-conceit, and the customer
satisfaction measurement of J.D. Power has come in 2nd place.

Mobile WiMAX was about 100 billion yen, and the system was able to be
constructed up to population cover rate 60?70% though it was said that
it was necessary for nationwide development of 3G for one trillion yen.
Because the cost of the node is made cheap, two or more wireless systems
come to be put for one equipment, and the NW cost has fallen fast in LTE
that will be offered in the future, it is likely not to become a
problem.
It is a problem how to use the system from the cost, and does the usage
suitable for the feature of each wireless system. A fixed communication
network also matches, the increasing traffic is controlled on two or
more networks, and it offers it to the customer in the seamless.

The ratio of smart phones in the lineup is increased to the next
period following the sale’s of IS03 having started well, and it
corresponds to the change in the smart phone market positively for the
short term.
A mid/long term, various devices are taken as slate PC into which the
ratio of smart phones is not simply increased but the communication
module is built is added to the lineup, and it works on the multi
device.

The plan is being settled on about the entire next period now though
it thinks about the number of models more than the half as the first
half of the next period.

Time is still necessary for the other companies to catch up. It is
not possible to infiltrate the market if the lineup doesn’t become
complete though one device that doesn’t exist in the other companies was
able to be put out with IS03. However, it catches up without fail.