mediba and MCN Target Thailand
mediba and MCN have announced an alliance for smartphone advertising and related service offerings in Thailand: http://bit.ly/PVk9nG
Hearty Congrats to the Tokyo-based MCN folks! [Eds]
mediba Announces a Business Alliance with MCN Asia to Expand into Thailand Two Companies to Build a Smartphone Ad Network for the Thai Mobile Market
mediba Inc. (HQ: Minato-Ku, Tokyo; President & CEO, Takeshi Oasa; hereafter “mediba”), and MCN Asia (Thailand) Co. Ltd. (HQ: MCN Asia Holding Pte. Ltd Singapore) announced that they have entered into a business allianceto build and expand the ad business in Thailand.
MCN provides a highly profitable mobile ad platform business based on its proprietary search engine technology The Company boasts a significant client network worldwide, including all of the top three major Thai mobile operators. Tokyo-based mediba provides cutting-edge media production and other services to connect corporations with end-users within the mobile space. By combining MCN’s search engine technology with mediba’s mobile ad business expertise and technological know-how, the two companies expect to establish and strategically expand their business into Thailand’s promising market for advertising and advertising related services.
In Thailand, the number of smartphone users has been increasing dramatically, and 44% of Internet users access the Internet via their mobile devices which makes expansion into this market promising. mediba expects to further expand into the rapidly growing Southeast Asian ad network market and provide advertising related services to global corporations. The official .PDF in English here.