KDDI Launches EZ TV Platform with Five New 3G Handsets
Japan’s Spring handset blitzkrieg is on the attack. Just last week, DoCoMo launched the first barrage with the five-model 901iS-series of phones boasting PDF file navigation capabilities and a four-megapixel model, the D901iS. Today, KDDI counterattacked with a press conference at the New Takanawa Prince Hotel announcing five June-release au handsets to support live analog TV reception and ramped-up EZ television features — plus a new SafetyNavi GPS function.
The handsets: W32SA by Sanyo; W31CA by Casio; W31T from Toshiba; A5511T also Toshiba; and the A5512CA by Casio. They integrate a mix of music and business functions: download capacity for attached mail has been expanded and one of the models, the W31CA, has a 3.2-megapixel camera, which is pretty good (but not as good as DoCoMo’s latest).
Previously, in order to save on packet fees, KDDI’s WIN platform EZ Channel provided late-night video content downloads for later viewing. Flat-rate services have now produced an EZ Television channel for live analog terrestrial TV programming right to the mobile. Dubbed “interactive TV” by KDDI, the new handsets can record TV theme songs, soundtracks and commercial jingles as BGM (background music) via the Chaku Uta full music download feature. There’s also a search & buy function for CDs used in programs or commercials. For an extra fee, users can subscribe to Premium or Deluxe EZ TV services. Premium costs an additional 210 yen/month and adds remote recording functionality; Deluxe allows users to pre-register names and programs for automatic recording at 315 yen.