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NTT DoCoMo Announces New 3G, HSDPA Phones

NTT DoCoMo Announces New 3G, HSDPA PhonesNTT DoCoMo, Inc. and its eight regional subsidiaries today announced 14 new 3G FOMA handsets, including the 903i-series, the ‘SIMPURE’ series and N902iL. All 11 new 903i handsets provide a wide range of entertainment functions, said the company. They are equipped for DoCoMo’s Chaku-Uta Full full-track music-downloading service. Five models can play tracks transferred from PCs that were used to download music from sites such as Napster Japan, which offers unlimited access to approximately 1.5 million downloadable tracks for a flat rate. HSDPA-capable models work with the Music Channel service, which enables up to two music programs to be downloaded automatically during the night, and the expanded i-motion video clip for downloading up to 10MB files. All models are compatible with Mega i-appli rich applications, and some are also equipped for “One-segment” digital terrestrial broadcasting.

The new 903i-series offer a number of improved conveniences for daily life. They have IC cards with triple the storage capacity of conventional models, and they come preinstalled with software required to use DoCoMo’s DCMX mobile credit card on DoCoMo’s iD platform. Six 903i models are equipped for the Keitai-Osagashi Service, a GPS service that enables a misplaced handset to be located with a PC.

i-mode Dead Down Under?

i-mode Strategy is reporting that Telstra’s recent launch announcement of their new “Next G” service lacks any reference to the carrier’s past commitment to i-mode. The closing paragraph states: Personally, I’ll probably buy Next G, although I’d prefer a Nokia handset and they seem to be left out in the cold (not to mention NEC who are not on offer for Next G and given their dependence on the success of i-mode, which is finished, will probably close down their mobile division in Australia).

SoftBank Announces HTC & HSDPA

SoftBank Mobile and HTC Corp. held a press conference at the Imperial Hotel in Tokyo today to annouce 14 October as roll-out date for HTC’s X01HT smartphone which is compatible with the carrier’s new high-speed HSDPA 3.5G network. SoftBank also confirmed their new dual-flat-rate pricing plan offer of unlimited data usage for 9,800jpy per month with a limited time trial offer of 5,700jpy until January 2007. We have video here of the same unit at DoCoMo’s booth during the Wireless Japan 2006 trade show in July.

Number Portability – DoCoMo Relying on Napster Japan

DoCoMo relies on Napster by Mobikyo KKDespite the resounding silence from DoCoMo’s website, Tower Records (part-owned by DoCoMo) have just introduced a joint-venture service with Napster in Japan. The Tower Records Japan-Napster JV will provide music distribution services for PC and mobile from an initial catalogue of 1.5 million songs. The initial service launch only allows content purchased by premium subscribers – a subscription costs 1,980 JPY per month – to be moved from the PC to mobile devices – and at this time only one handset (F902is) is supported.

DoCoMo took a 42 percent share of Tower Records here in November 2005 and – if the on-scene hype at DoCoMo’s booth at this week’s CEATEC consumer electronics show is any guide – they appear ready to announce a more aggressive mobile music device line-up in the coming weeks.

The Tower Records initiative appears not unrelated to DoCoMo’s overall mobile music strategy, which has so far run a distant second to mobile market leader KDDI/au.

Since 2002, KDDI have seen strong traffic, sales and handset popularity with their Chaku Uta, Chaku Uta Full, and Chaku Motion full-track audio and video offering. More recently, their new ‘LISMO’ unified PC/mobile content download and syncing service has started to gain customers, while DoCoMo have only this year in June started pushing Chaku Uta Full.

DoCoMo September Presser: Nakamura Emphasizes 3G Coverage

The September presser with NTT DoCoMo’s President Nakamura contained some interesting bits of info on 3G coverage; WWJ subscribers can log in and listen to the entire event on MP3 audio (see today’s Viewpoint).

Yes, I know that there has been an ongoing drumbeat in the media reporting spotty coverage for FOMA users. But Nakamura devoted a lot of time to explaining their ongoing and upcoming base station and 3G FOMA network coverage plans, emphasizing that the carrier would boost coverage at “JR stations, universities, junior colleges and high schools.”