Dai Nippon Printing has begun providing a service to enable cellphone users to access content related to broadcast and communications satellite TV and terrestrial digital TV programs aired by transmitting 2D codes from their handsets. The service uses a bandwidth allocated to data broadcast in digital TV broadcast, and allows cellphone users to access program-related content from handsets while watching a program.
Superscape, specialists in the development of industry standard 3D technology to deliver console quality, over-the-air (OTA) games on mobile phones, will be showing the latest additions to its portfolio at the 3G Mobile World Forum to be held in Tokyo (13-16th January 2004). In addition Dr. Mike Grant, Superscape’s VP Marketing & Strategy, will be joining other international conference speakers to give a paper entitled “Bringing global mobile brands into mobile gaming.” Superscape’s Swerve engine has been selected by such industry giants as Siemens, Samsung and Motorola as their 3D enabling technology of choice.
Sharp’s V601SH handset hit the Tokyo streets in late December with a rollout price under $200 (19,800 yen). It features an embedded 2-megapixel CCD camera capable of capturing 2.02 million effective pixels and comes with autofocus and 20x zoom capability. The 2.4-inch QVGA CG silicon screen provides a bright and clear image display and is compatible with Bitflash’s vector imaging technology that allows documents (such asMicrosoft Office and Adobe Acrobat) to be scaled with very little loss of quality, so users can easily zoom into a specific area on a large spreadsheet document. The unit can also record 320 x 240-size .3gp video clips at 15 frames per second as well as display still images, games, and video clips on a TV using the video output function. In addition, the V601SH is the first cell phone to support Bow-Lingual, an entertaining dog barking translation function based on a toy device first offered by Takara. The software, contained on an SD memory card (which you have to purchase separately) can be loaded into the phone. When you’re within 15 inches of a dog, the program can register and is supposed to analyze the beast’s barks. We just shot a video episode featuring a live demo of a hound ordering a Doggy Treats and Perrier that will be coming online soon! (only WWJ could make this possible folks…). Meanwhile, as we get geared up for our January 2004 Wireless Watch programming, take a look at this short video clip we made using the V601SH on New Year’s Eve at the Hakone Shrine. Kotoshimo Yoroshiku! Win. Media 56k 300k
The redoubtable reporters at Japan’s leading business daily, the Nikkei, have just come out with a poll showing that 1,000 Japanese teenagers surveyed recently moaned that their mobile phone bills are eating up to half their pocket money. In fact, a lot of them apparently said they wanted to reduce their spending on mobiles so they could do other productive (consumptive) pursuits such as buying fashion or going to rock concerts (fine, as long as it’s Motorhead). Although this sounds like a silly season story (baring in mind that few things are sillier than Christmas in Japan) and the poll didn’t give any real useful demographics (where, when, ages, etc.) it sounds about right to us!
Japanese companies are rapidly commercializing the so-called Net Kaden system for electronic control and monitoring of homes through links with mobile phone and high-speed broadband systems. Toshiba Corp. and Matsushita Electric Industrial Co. are already marketing segments of a Net Kaden network. Hitachi Ltd. plans to debut one on the domestic market next spring and Sony Corp. is preparing a home server using new semiconductors.
Vowing to stay No. 1 in Taiwan’s mobile phone wars, Motorola announced it would roll out at least 30 new handset models next year in addition to the three sporty camera phones it unveiled yesterday. Its 2004 product portfolio might include at least two third-generation handsets, said Jonathan Hong, Motorola’s senior marketing promotion specialist in Taiwan. “In the coming year, we will be launching two to three models of our 3G phones. Everyone will be switching to 3G phones sooner or later. Motorola thinks it will happen in 2005 because there’s not enough content to make 3G devices attractive,” he said.
