Nissan Wings Mobile Navigation
NTT DoCoMo and Nissan Motor are flying in tandem through a new tie-up between i-mode and the carmaker’s Carwings navigation system. The new service, Okutto-Keitai, allows drivers to receive destination-based i-mode digital maps and restaurant data via their NTT DoCoMo mobile handset. Drivers can also request information from Carwings’ live operator or by selecting information manually through the navigation system. Digital maps are provided by Zenrin; restaurant information through Gourmet Navigator, Inc.
Given the GPS technology on many wireless handsets these days plus the rich variety of navigation content sites, the main offering navigation systems have going for them is bigger screens. DoCoMo competitor KDDI would have you just lose the navigation console completely and rely on their increasingly micro-comprehensive 3G “Navi” systems. Nevertheless, automotive electronic devices continue to show strong growth here. A recent survey of auto parts makers by the Nihon Keizai Shimbun (Nikkei) estimates sales of auto electronic devices — including car navigation systems — will hit 2.79 trillion yen for the fiscal year ending March 2005.
He’s hot, he has superhuman fighting skills, an enormous broadsword, black leather pants, and a really big motorcycle — and he uses a DoCoMo P900iV 3G celly. Yeah, baby! He’s Cloud Strife from Final Fantasy VII and the all-new DVD Advent Children — and he’s not afraid to talk on the phone. NTT DoCoMo and handset maker Panasonic scored big time in a comprehensive tie-up with Final Fantasy series producer Square Enix securing very visible handset placement in the hugely anticipated DVD movie of Square’s most enduring Final Fantasy saga.