Adobe Japan Plans Revolution
Adobe, which was established in 1982, has 54 overseas offices and more than half its revenue comes from outside the United States. Japan accounts for about 20 percent of revenue, positioning itself as the second-largest country in these terms. It boasts advanced mobile devices and is likely to continue to be one of the strategic markets for Adobe as the company has increased efforts to push its products to mobiles.
[an interesting interview with the incoming president of Adobe Japan — Eds]
This focus on mobile devices has produced results. In April, the number of mobile phone subscribers signing up for NTT DoCoMo’s i-channel news and information delivery service topped 2 million after its launch in September. Powered by Macromedia FlashCast technology, it is designed to offer subscribers visually rich, customized content such as news and weather. Continue>>