Mobidec Announces 2009 Event Details
The 9th annual Mobidec conference and trade show event — Nov. 25th — in Tokyo [Jpn] Details after the jump>>
Year: 2009
DoCoMo Reports 1H Earnings for FY2009
DoCoMo released disappointing 1H financial results FY2009, includes revision of full year forecast. PDF in English.
Fujitsu Joins Symbian Board
Fujitsu Joins the Symbian Board of Directors bringing a wealth of knowledge and expertise in the open source community.
MCPC Mobile Solution Fair 2009
The Mobile Computing Promotion Consortium will hold their annual conference and trade-show in Tokyo on Nov. 27th [JPN]
DeNA Continues English Expansion
DeNA snags IceBreaker Co. with plans merge MobaMingle into Crush or Flush. Press Release [JPN]
A Super Slick Mobile Ad Campaign
While blitzing through the typhoon from one meeting to another along the JR Yamanote lines yesterday afternoon we stumbled across this groovy installation by Mediacure on the platform. Promoting the latest hot drink sensation – CoCo Presso, basically Hot CoCo flavored espresso – which has also been running what would have to be a rather expensive TV ad campaign.
Mildly interested, and certainly in need of a hot shot of something, upon entering the booth it was clear they were using the FeliCa tap & go call-to-action, note reader embedded beside the LCD screen on the last photo. Sure enough it loaded a crisp Flash mobile website offering a coupon for a quick discount on the product via the co-located vending machine, which of course is also NFC-enabled. The entire sequence of snapping the pix below and grabbing a jolt of sweet caffeine took like 90-seconds before our next train came along. Thanks to the folks at Meiji – this surprise treat really made our day!