DoCoMo Eyes Mobile Commerce in China
NTT DoCoMo and UFIDA Software Co., Ltd., a leading provider of management software solutions and services in Asia, are waiting for the final approval from Chinese authorities to establish a mobile ecommerce joint venture between the companies. UFIDA Mobile has announced its development strategy for m-commerce in China and plans to deploy their first full-scale mobile commerce platform in the eastern region.
According to statistics from Analysts International, China’s mobile ecommerce application market will be worth of CNY 30 billion by 2009, with a forcasted increase of 30.9% year on year. Mobile commerce has drawn close attention with its prospect for enriched and broad applications with the approaching of 3G commercialization. Mobile commerce based on the wireless network is expected to have strong penetration potential on back of China’s 500 million mobile phone user base. Moreover, mobile commerce is expected to help fuel the next round of economic growth. Source.