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Archives

September 24, 2010

Tokyo Game Show 2010 Mobile Trends

Interesting report via Japan Times, filed from this years TGS, related to the evolution of gaming and players entering this space http://bit.ly/aCIlAk

According to Enterbrain, domestic online game sales jumped to ¥238.5 billion in 2009 from ¥128.2 billion in 2005.

Hamamura also said that although the proliferation of video-game platforms has intensified the competition among video-game makers, it has cultivated new gamers and thus increased the size of the market as a whole.

Asanuma said Namco Bandai has been producing games since the early stages of the trend. He agreed that there has been a rise in online-game distribution through cell phones, the iPad and social networking sites, but said that the effect on the package-game market has been subtle.

“In reality, we haven’t seen any big effects,” said Asanuma. ” ‘Taikono Tatsujin’ for the iPhone and iPad has been selling pretty well, but I don’t think it is taking away users from the packaged version.”

He added that the iPhone and iPad versions could also operate as a promotional tool for the package version. Users could play a free version on the iPhone or iPad first, pay ¥500 to play it a little more, and then buy a package at regular price if they want to play the game to its completion. Full Article Here

Related posts:

  1. Whats up at Tokyo Game Show 2010
  2. Tokyo Game Show 2010
  3. Mobile Madness at the Fall Tokyo Game Show
  4. Tokyo Game Show 2003: Mobile Gaming BREW’s Up
  5. Tokyo Game Show Gears Up

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Domestic activities continue to set the pace, and sharp players are looking at global markets. We have hard-earned industry expertise and trusted network of contacts with access to advanced intell. and potential deal flow. Need a lift.. Ok, buckle-up!

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