New FeliPo – NFC posters – service offers retailer coupons and customer reward points for campaign management http://bit.ly/9llUeA
The PKB solution has the receipt coupon issue and the customer management function, and begins the offer of FeliCa point solution “FeliPo service” that improved convenience more than the system so far in October.
The PKB solution begins the offer of FeliCa point solution “FeliPo service” in which the point giving can be done only by holding up the FeliCa terminal on October 1.
The FeliPo service is FeliCa point solution to which convenience is improved more than so far by adopting multifunctional terminal “RapiNAVI Tarminal” for the network which contactless IC card reader/writer for FeliCa of Marubeni Corporation information systems was built into.
The campaign management such as the management of the mobile site making and the portable e-mail magazine delivery, etc. and the QR code lot associations besides the customer management, the point management, and the coupon management can be done. Moreover, not only the cellular phone equipped with FeliCa but also IC card equipped with FeliCa such as Suica can be used.
“Server package plan” corresponding to a complete customizing : the service plan from introduction expense 3.5 million yen/80,000 yen in the maintenance expense monthly sum. The posting plan corresponding to customizing the function partially : from the amount charge 30,000 yen introduction expense 800,000 yen/month. “Point replacement plan” of the customizing non-correspondence : from the amount charge 20,000 yen introduction expense 500,000 yen/month.
In this company, the evaluation introduction or the regular introduction enterprise is assumed to aim at the sales target 10 million yen by 10 companies and 30 numbers of use terminals and this services by the end of February in 2011.