Willcom Inc., Japan’s largest personal handy-phone system (PHS) company, said Tuesday it will introduce a flat rate for voice communication starting 1 May, becoming the first domestic wireless carrier to provide such service. It said the service will allow users to call fellow Willcom PHS users for unlimited minutes for 2,900 yen per month. Willcom, formerly DDI Pocket Inc., was bought out from KDDI Corp. by the U.S. investment firm Carlyle Group. 

Willcom CEO Yoichiro Yatsurugi told a news conference the firm expects subscribers to increase to more than offset a projected fall in average revenue per user with the introduction of the flat rate. Full story Here.

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Some sage advise when entering new turf; Stop, Look and Listen.. it’s also good to secure a local guide. Japan is the cradle of mobile civilization – we have been dedicated to this space since 2001 – trust our archives here offer some useful material.

Domestic activities continue to set the pace, and sharp players are looking at global markets. We have hard-earned industry expertise and trusted network of contacts with access to advanced intell. and potential deal flow. Need a lift.. Ok, buckle-up!