NTT DoCoMo, Inc. announced today that it will launch a trial, called the “i-modeｮ FeliCa preview service,” using mobile phones equipped with FeliCa contactless IC chip technology developed by Sony Corporation. The phones will be used for public transport tolls, electronic money, personal identification and other trial services between December 17, 2003 and the summer of 2004.

DoCoMo will supply 27 participating service providers with FeliCa-equipped movaｮ N504iC and SO504iC mobile phones (2,500 each) and each company will distribute the phones to its customers. Together with each company, DoCoMo encourage the customers to use the company’s trial services. The companies will represent business fields such as banking, convenience stores, television broadcasting, game software and retail ticketing. Users, services and service launch dates will vary depending on each company. Continue >>

Related posts:

1. Mobile FeliCa Trial Launch: Video Report
2. NTT DoCoMo to Offer Financing for FeliCa Service Startup at GEO
3. Sony and NTT DoCoMo Form Joint Venture Co. for FeliCa Business
4. DoCoMo Debuts 4 New i-mode NFC Handsets
5. FeliCa: Trashing the Leather Wallet

Some sage advise when entering new turf; Stop, Look and Listen.. it’s also good to secure a local guide. Japan is the cradle of mobile civilization – we have been dedicated to this space since 2001 – trust our archives here offer some useful material.

Domestic activities continue to set the pace, and sharp players are looking at global markets. We have hard-earned industry expertise and trusted network of contacts with access to advanced intell. and potential deal flow. Need a lift.. Ok, buckle-up!