"Live!Aurora" is beaming the sights of the aurora borealis from Alaska straight to mobile phones in Japan. Due to the time zone difference, Japanese consumers can enjoy the sites of the aurora between lunchtime and evening. As well as being able to watch streaming video of northern lights, the site also offers video on demand and still images for download. Offered as a subscription service costing 315 yen per month ($2.60).
Nobody likes going to the dentist, but there have been a couple of dental-related mobile services recently released in Japan that make the whole ordeal that bit less painful. First is Let’s go to the dentist!, a mobile dentist search. Not only can you search and find dental clinics all over Japan, you can also search for specialist dentists and view their locations on a map. After your visit, you can write a review of the whole ordeal to receive points which you can swap for goods or redeem as cashback on your next visit.
Japan is unique in that consumer studies show that females use the mobile internet more than their male counterparts and you can see evidence of this in the large number of content sites aimed mainly at women. Beauty Walker and howzy !BEAUTY are examples I’ve posted in the past. Add recently announced Nail Club [.pdf], a nail art simulator for the mobile, to that list. You start with a blank canvas (an unpolished nail) and create your own design using 72 colours, 300 types of airbrush, 200 holograms, 100 3D decorations and 300 gems.
Have you ever received a message on your phone from someone special but weren’t sure whether the text represented their true feelings? It’s this kind of problem that Animo is trying to solve with its new i-mode service Email Truth Checker which is similar to the Feel*Mail handset function I posted on yesterday. To use the service, you choose your gender and the relationship between you and the person whose message you want to analyse (you can chose from partner, crush, superior, family etc.). After you’ve uploaded the message in question, the system analyses the language used and rates the authenticity of the feelings expressed.
>Mobikyo K.K. publishes Wireless Watch Japan, organizes MobileMonday Tokyo networking events and operates Mobile Intelligence study tours providing related custom research and advisory services. Mobikyo's founding directors are deeply connected with, respected by, and committed to, Japan's wireless and IT business community. Thousands of managers, planners, engineers and strategists depend on Mobikyo to learn about Japan's unique business models, technologies, contents, services, applications and hardware from the most innovative test-bed market for next-generation mobile industry. "Mobikyo" was chosen for the unique blending of Mobile and Tokyo. However, depending on the kanji character used for kyo, it could also mean association, capital, religion or today. With fantastic support from our clients, partners and affiliates in Japan and overseas, we have become the trusted source of independent market intelligence & business networking connections based in Tokyo.
MobileMonday Tokyo is a leading networking organization supporting Tokyo's mobile industry. We launched in September 2004, with over 70 events to-date, hosting an average 100-200 industry delegates. MobileMonday is an open platform for mobile industry visionaries, developers and industry insiders fostering cooperation and business development through live networking events to share ideas, best practices and trends from global markets. Chapters are active in over 100 cities worldwide and new locations continue to launch monthly. Founded in Helsinki, Finland, in 2000, MobileMonday is organized by a global team of 300+ volunteers and it has become the world's largest mobile community network. Details via MoMo Tokyo website
Mobile Intelligence offers related custom research and consulting designed specifically for industry executives working in sales, marketing, product development, strategy, venture capital and the media. From private workshops and conference presentations to trend spotting innovation and detailed analysis, our services are based on the direct experience and lessons learned in the Japanese mobile market. We also run a unique in-Japan guided tour service providing market introductions, personal connections and actionable lessons for clients overseas. Delegates take part in seminar and attend inside sessions, at individual companies, in technology showrooms, and -- most importantly -- on the fabled streets of Tokyo. Alumni return home with a competitive edge, integrated awareness and personal contacts moving them to the forefront of new business development. Full details via Mobile Intelligence website