Dedicated Sidewalk Lane for Distracted Smartphones
Dedicated Sidewalk Lane for Distracted Smartphones

Dedicated Sidewalk Lane for Distracted Smartphones

Dedicated Sidewalk Lane for Distracted Smartphones

Cute, at you own risk, smartphone users in DC get their own walking and surfing sidewalk lane: http://bit.ly/1rkZEDO

The Japan solution, see Here and Here, a bit more universal [Eds]

A sidewalk in downtown Washington, D.C., looked a little different Thursday, courtesy of a set of freshly stenciled commands separating the path into lanes: “NO CELLPHONES” on the left, “CELLPHONES: WALK IN THIS LANE AT YOUR OWN RISK” on the right. A solid line split those lanes. The phone lane, additionally, featured north- and south-facing arrows to make it clear who should be walking where, while staring, oblivious and glassy-eyed, at the screens of their mobile devices.

D.C.’s government had nothing to do with Thursday’s changes to the 1000 block of 18th Street Northwest. Instead, credit goes to National Geographic, which staged this stunt for an upcoming TV series on behavioral science called Mind Over Masses. Full Story Here.