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Mobile Contents Forum (MCF) just released their 2010 report – interesting quasi-official numbers as always! http://bit.ly/IzIgpU
While this PDF is only available in Jpn.. the machine quick machine translation below is from the opening paragraph. That first chart shows mobile content and commerce results – with 16,550 Billion JPY or $20B USD – strong continued yearly growth. The other interesting point was, according to ComScore, an est. 3.9M active iPhones and 4.6M Android devices in Japan as of March 2011. [Eds]
Mobile Content Forum Institute 2010 general report (from January to December) in Market survey was conducted for the relevant market content. Relevant market as mobile content, incoming a fee to deliver digital content, including sound system, game system and the market “mobile content”, That are configured in the field with three product sales system, system services, and transaction system to market “mobile commerce” Will announce the results.
According to the Telecommunications Carriers Association, the number of subscribers of mobile phone contracts 2,125 100 000 000 million at the end of June 2011, Internet-enabled mobile phone use of content that can be ten thousand of which 9,868 contracts, third-generation (3G) The mobile has 99% of the total number of contracts and contract 100000000 2,003 million. Current user of the smartphone suddenly has been expanding. Number of users for each OS is 12 2010. According to the “MobiLens” comScore data whereas at the time of the month was 2,170,000 users 3,780,000 users, is that Android iPhone, when in March 2011. At this point the increase is 120,000 3,900,000 users iPhone, an increase of 2.43 million and 4.6 million users in Android, Android in particular the user has been increasing rapidly.
This time, the market size is not included, as other market segments of mobile-related content, this including promotional campaigns, such as using mobile advertising and sweepstakes or in the pure novelty, such as advertising picture I “Advertising and Promotion mobile market”, mobile content site construction, operation and management system with a focus on the “mobile solutions market.”
Some sage advise when entering new turf; Stop, Look and Listen.. it’s also good to secure a local guide. Japan is the cradle of mobile civilization – we have been dedicated to this space since 2001 – trust our archives here offer some useful material.
Domestic activities continue to set the pace, and sharp players are looking at global markets. We have hard-earned industry expertise and trusted network of contacts with access to advanced intell. and potential deal flow. Need a lift.. Ok, buckle-up!