DeNA Continues English Expansion

DeNA snags IceBreaker Co. with plans merge MobaMingle into Crush or Flush. Press Release [JPN]

No financial details released on this, and the IceBreaker Inc website does not have an announcement as of this posting. Also note, DeNA moved on another US-based Co. earlier this month taking a 20% position in Aurora Feint.

Machine Translation

Information concerning business transfer from IceBreaker Co.
- The development of carrying SNS business in the sphere in English is expanded

Use with the cellular phone has expanded rapidly in Internet world including the United States now. In DeNA, DeNA Global and the Inc.that was the overseas subsidiary were established in United States Silicon Valley in January, 2008, and experimental service of carrying SNS “MobaMingle” it for the sphere in English began in September of the same year. It is IceBreaker U.S in the United States because of a further business expansion though has developed service alone up to now by the overseas subsidiary, and had provided it . The business transfer of portable community site “Crush or Flush” that the Inc.manages is received, and the global launch is expanded as a base of carrying SNS business in the sphere in English. IceBreaker U.S . The Inc.acquires strong traffic as an official site of the main career of the United States, and is expecting the synergy effect with “MobaMingle” in sharing the site management knowhow and the account system that has already had it.

Moreover, IceBreaker China Co . The system of development is constructed in China, and it is scheduled to cooperate with portable community site “Whole country net” that the WAPTX Co. that is the subsidiary company of DeNA has managed in Ltd..

It will be IceBreaker U.S in the English sphere market in which it centered on the United States when the future . Aurora Feint Inc.that connected the basic agreement concerning capital business tie-up with service by the Inc.and DeNA Global and the Inc.for cellular phone (WAP*) on October 5. The WAPTX Co. is centered in development and a Chinese market of service for iPhone by (headquarters: United States California state and Founder:Jason Citron) and the international business development is advanced.