DeNA Co., Ltd. announced [in Japanese] it has decided to establish a new wholly owned subsidiary in the U.S., The subsidiary will be established in California with capital amount of USD 500,000 in January 2008. The subsidiary, DeNA Global Inc., will be engaged in provision of mobile services in the U.S. market according to this note found via Reuters Finance.

That should mean they are planning to roll-out an American version of the popular Mobagatown SNS, hopefully with some whacky TVCM’s like these, sometime in 2008.

Related posts:

1. DeNA Opens 3rd Party API
2. DeNA Continues English Expansion
3. DeNA Facing Regulators Investigation
4. DeNA Establishes Office in Canada
5. SNS for Seniors by DeNA

Some sage advise when entering new turf; Stop, Look and Listen.. it’s also good to secure a local guide. Japan is the cradle of mobile civilization – we have been dedicated to this space since 2001 – trust our archives here offer some useful material.

Domestic activities continue to set the pace, and sharp players are looking at global markets. We have hard-earned industry expertise and trusted network of contacts with access to advanced intell. and potential deal flow. Need a lift.. Ok, buckle-up!