Advanced M-Pay, the mobile payment arm of AIS, is penetrating the online community and making inroads into the high-margin international direct dialing services in an effort to turn a profit in 2008 for the first time ever. The 70:30 joint venture firm between the Thai cellular market leader Advanced Info Service and Japan’s NTT DoCoMo (as noted Here) expects the strategic shift to improve its performance by 30% next year in terms of transaction volume and value, revenue and profit.

Managing director Waroonthep Watcharaporn said Advanced M-Pay expected to increase the number of active M-Pay users from 600,000 now to one million by the end of 2008. Transaction volume should rise from 35 million to 45 million transactions for a value of 2.6 billion baht, he said. The company would post a profit on expected revenue of 175 million baht next year. Via: Bangkok Post.

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4. DoCoMo’s Q3 Net Profit Surges
5. NEC Profit Triples on Mobile Business

Some sage advise when entering new turf; Stop, Look and Listen.. it’s also good to secure a local guide. Japan is the cradle of mobile civilization – we have been dedicated to this space since 2001 – trust our archives here offer some useful material.

Domestic activities continue to set the pace, and sharp players are looking at global markets. We have hard-earned industry expertise and trusted network of contacts with access to advanced intell. and potential deal flow. Need a lift.. Ok, buckle-up!