ANA will roll-out its new SKiP service, across all 50 airports in Japan to which ANA flies, from September 4 this year. Passengers who wish to SKiP, chose their seat after booking and paying for their ticket, in advance of going to the airport. Thanks to mobile internet technology, seats can even be chosen or changed on the way to the airport. On arrival, they bypass check-in and simply touch one of the following to a reader at security, and then again at their boarding gate: an IC-chip equipped ANA credit card or mileage club card, IC-enabled mobile phone, or printed 2D barcode.

Passengers with no prior seat assignment complete check-in as usual. They are then presented with a printed itinerary containing a 2D barcode that they touch to the same reader at security as SKiP customers, and then again at their boarding gate. The roll-out is expected to be completed by the end of December 2007. Via: JCN

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Some sage advise when entering new turf; Stop, Look and Listen.. it’s also good to secure a local guide. Japan is the cradle of mobile civilization – we have been dedicated to this space since 2001 – trust our archives here offer some useful material.

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