SoftBank Mobile has announced that the number of subscriptions for the companies “While Plan” has exceeded four million on May 3, 2007. Originally introduced in early January, this simple price package offers a monthly basic charge of ¥980 with free domestic voice calls between SoftBank Mobile users from 1:00 to 21:00, and for domestic voice calls other than those it charges a tariff of 21 yen/30 sec. In addition, text messaging between 3G users is, with some restrictions, free of charge.

The “W White” plan was introduced on March 1, 2007 as an alternate discount service by offering a 50% off domestic call tariff of 10.5 yen/30 sec. This package carries a monthly charge of an additional Â¥980 and also provides a 50% off domestic video call and 64K digital data communication.

Note, the company has also announced the appointment of an independent auditor along with their fiscal 2006 share dividend. As indicated on 26 April we also expect to see the companies FYE results released sometime later today and perhaps the official TCA mobile subscriber statistics for the month of April (for all carriers) will be released as well.

Related posts:

1. SoftBank Mobile White Plan Exceeds 11M
2. Family Flat Rate Voice Plan
3. Softbank Sues Over 3G Plan
4. SoftBank Charts Fiscal 2007 Plan
5. Korea Sets Lower Rates for 3G

Some sage advise when entering new turf; Stop, Look and Listen.. it’s also good to secure a local guide. Japan is the cradle of mobile civilization – we have been dedicated to this space since 2001 – trust our archives here offer some useful material.

Domestic activities continue to set the pace, and sharp players are looking at global markets. We have hard-earned industry expertise and trusted network of contacts with access to advanced intell. and potential deal flow. Need a lift.. Ok, buckle-up!