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March 20, 2007

Softbank to Launch 3G handsets in Taiwan

Via this post on DigiTimes; Panasia Media Corporation (PMC), a subsidiary of Japan-based Softbank, plans to introduce 3G handsets built with Softbank’s platform in Taiwan in the third quarter of this year, according to Alex Chuan, PMC chairman and Softbank’s representative in Taiwan. PMC will team up with Chunghwa Telecom (CHT) to market Softbank-based 3G handsets under the CHT trade name for a suggested retail price of about NT$20,000 (US$606), Chuan indicated.

With the introduction of Softbank-based handsets, PMC will be able to bring in digital audio/video contents, including mobile comic series, IPTV and games, into Taiwan from Japan, Chuan added. PMC starting offering its digital content services in Taiwan in October of 2006 and expects to generate profits of about NT$10 million in 2007, Chuan estimated.

Related posts:

  1. helloNetwork and Far East Tone to Launch Multimedia Services in Taiwan
  2. Motorola to Launch 3G Devices in Taiwan
  3. DoCoMo Far EasTone 3G Taiwan Launch
  4. Mobile Manga Headed for Taiwan
  5. Sharp Launches WX-T91 in Taiwan

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