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July 20, 2006

Japan Mobile Users Click Ads

Mobile Research with goo, a project run by goo research and Japan.internet.com, announced the results of their Mobile Search study. 1083 mobile users in Japan participated in the poll, 43.4% male and 56.6% female. 78% answered that they browse web site using mobile phone, and 44% answered that they have clicked the ads on mobile search sites.

Yahoo mobile is the most popular search site with 66%, 34% use what’s on the menu, and 27% prefer Google mobile search.

Via: Multilingual-Search

Related posts:

  1. Google Tests Mobile Ads in Japan
  2. Yahoo Japan Gets Cirius for LBS Ads
  3. Corporate Use of Mobile Ads
  4. Survey Shows 40% Use Mobile Search Daily
  5. Japan Mobile Users Survey
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  • Mobikyo K.K. publishes Wireless Watch Japan, organizes MobileMonday Tokyo networking events and operates Mobile Intelligence study tours providing related custom research and advisory services. Mobikyo's founding directors are deeply connected with, respected by, and committed to, Japan's wireless and IT business community. Thousands of managers, planners, engineers and strategists depend on Mobikyo to learn about Japan's unique business models, technologies, contents, services, applications and hardware from the most innovative test-bed market for next-generation mobile industry. "Mobikyo" was chosen for the unique blending of Mobile and Tokyo. However, depending on the kanji character used for kyo, it could also mean association, capital, religion or today. With fantastic support from our clients, partners and affiliates in Japan and overseas, we have become the trusted source of independent market intelligence & business networking connections based in Tokyo.
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