According to an article on EE Times, during talks that led to Softbank’s acquisition of Vodafone’s Japan unit, the companies also agreed to form a joint venture to deliver data services. The joint venture will be the base of Softbank’s Internet service that will leverage Vodafone’s mobile phone network. The combined effort will challenge NTT DoCoMo’s i-mode service, said Masayoshi Son, president and CEO of Softbank.
The Vodafone Live service has 38 million Vodafone subscribers worldwide. Son’s ambition is to upgrade Vodafone Live with Softbank’s technology and distribute it worldwide. Softbank partner Yahoo Japan operates the largest portal site in Japan, and its mobile portal site generates about 1.1 billion monthly page views, according to Son. Continue>>