DoCoMo has just announced that Cellcom Israel, Ltd. will start marketing DoCoMo’s i-mode service in the Israeli market as of today. The service, which will be offered over Cellcom’s GPRS network, is the eleventh market for i-mode, following Japan, Germany, the Netherlands, Taiwan, Belgium, France, Spain, Italy, Greece and Australia. DoCoMo sees great potential for i-mode growth in Israel, with its national population of approximately 7 million people.
Cellcom is Israel’s leading mobile operator, both in terms of subscribers and profitability. DoCoMo concluded an agreement in November 2004 to provide Cellcom with know-how, technologies and patents necessary to launch the i-mode service.
NTT DoCoMo Press Release Here