ACCESS announced that it has collaborated with Abaxia to integrate its MobileTag 2D barcode reader solution with ACCESS’ NetFront® Mobile Client Suite, the world’s most advanced, integrated browser-based software solution for advanced multimedia-enabled mobile phones. The joint solution enables a new data capture model between mobile devices and barcode-enabled applications like advertisements, brochures, posters, direct-mailers, or any object that can support a barcode.
Mobile barcode data capture ushers in an advanced new era of functionality for mobile handsets and delivers a new generation of mobile products and services previously unavailable to the mobile consumer market. As an example, an advertising program in a magazine can include a MobileTag 2D barcode containing information that end-users can capture with their camera-equipped mobile phones and which is delivered directly to ACCESS’ NetFront browser. Captured data can launch special Web pages offering exclusive music downloads, ringtones, screen savers or music video clips. Mobile barcode data capture offers significant benefits to mobile operators including the opportunity to stimulate end-user interest while increasing ARPU (Average Revenue Per User), as well as enabling partnership opportunities for companies interested in entering the mobile market.
ACCESS is widely recognized as a global leader in mobile technology and a key contributor to the initial development and current evolution of NTT DoCoMo’s i-mode service-the world’s first successful mobile data service. And ACCESS’ NetFront Mobile Client Suite takes phoneware to new levels of efficiency and functionality by providing an integrated customizable user interface architecture, advanced browser, multimedia messaging client, personal information management (PIM) client, SyncML client, SMIL player, Java support and more. Leveraging ACCESS’ extensive mobile technology experience, NetFront Mobile Client Suite is highly integrated, flexible, modular, and extensible solution that dramatically reduces development time and costs allowing manufacturers to rapidly introduce new phones models to markets throughout the world.
“MobileTag, is considered a revolutionary application, and even identified by some as a killer application,” said Cédric Mangaud, CEO of Abaxia. “We’re pleased to work together with ACCESS, a world-class provider of browser technologies and services, to integrate MobileTag with their advanced NetFront Mobile Client Suite in order to further enhance the mobile browsing experience available to users worldwide.”
“This strategic partnership will benefit NetFront Mobile Client Suite users in the long term,” said Toru Arakawa, president and CEO of ACCESS. “The fact that our users will now be able to read and interact with barcodes on mobile devices adds a compelling new functionality, and we’re excited to be able to offer customers this new generation of products and services.”
About NetFront Mobile Client Suite
NetFront Mobile Client Suite is a comprehensive, flexible, modular, and extensible software suite solution that takes the evolving phoneware category to powerful new levels of efficiency and functionality. NetFront Mobile Client Suite offers mobile device manufacturers and mobile operators an integrated solution that includes a customizable UI, Browser, MMS Client, PIM Client, SyncML Client, Java VM and more. To date NetFront Mobile Client Suite technologies and NetFront technologies have achieved 164.9 million licenses worldwide representing 515 unique Internet devices from 90 manufacturers.
Abaxia is a software publisher specializing in mobile embedded software solutions and provides Mobile Services carriers, Terminals manufacturers and Internet Service Providers with mobile embedded solutions for increasing their ARPU and facilitating the usage of mobile services. Abaxia designs and markets powerful, user-friendly solutions that turn Smartphones into true information points at the center of everyday life. To date, Abaxia has played a major role in six major manufacturer’s ROM builds and their technology has been referenced by leading mobile industry companies like Orange, Nokia, and Bouygues Telecom. Abaxia’s management team has extensive experience in mobile computing, with a mixed background in telecommunications, information systems and Internet technologies. More information is available at www.abaxia.com.
ACCESS is a global provider of mobile content delivery and Internet access technologies to the beyond-PC market. Its NetFront browser, widely recognized as one of the most advanced Internet browsers in the world, is a cornerstone to the company’s vision of making the ubiquitous Internet a reality. NetFront technologies are delivering full Internet browsing and related services to next-generation mobile devices and consumer electronics ranging from digital TV to automobile telematics. For more information: www.access.co.jp
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