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QUALCOMM Incorporated, pioneer and world leader of Code Division Multiple Access (CDMA) digital wireless technology, today announced that a number of compelling BREW-based wireless applications currently available via operators with CDMA2000® 1X services, can now be downloaded live and run on the BenQ S80 WCDMA (UMTS)/GSM/GPRS dual mode handset. The applications are being downloaded live over a WCDMA network, and shown on this BREW-enabled WCDMA device to operators throughout the Asia-Pacific region, at 3G World Congress, November 15-19 in Hong Kong. This functionality validates the BREW solution’s flexibility and value for the entire mobile marketplace value chain, including publishers and developers, handset manufacturers and operators in the emerging WCDMA market. The compelling selection of applications are running on handsets built upon QUALCOMM’s MSM6250™ Mobile Station Modem™ (MSM™) chipset providing developers with a feature-rich, multimedia environment for their innovative content.
“The availability of these applications on WCDMA handsets demonstrates the ability for developers to more easily port their content across multiple air interface technologies using the BREW platform and enables operators to customize and offer an entertaining and useful wireless data experience that meets the needs of their users no matter what network technology they have deployed,” said Bob Briggs, vice president of global business relations and operations for QUALCOMM Internet Services. “The demand for advanced and feature-rich applications and services is growing in the WCDMA market, and BREW for WCDMA signals great new market opportunities awaiting the developer community.”
“The new BREW-based MobiTV service was designed specifically to highlight the capabilities of WCDMA networks by delivering up to 30 frames per second of live television,” said Dr. Phillip Alvelda, CEO and Chairman, Idetic, Inc. “The WCDMA market is an increasingly important market for the very latest wireless technologies and services, and we look forward to helping WCDMA operators use their existing network infrastructure to deliver live TV to users anywhere, anytime.”
In addition to Idetic’s MobiTV application, WCDMA operators and handset manufacturers can also take advantage of customizable user interface capabilities enabled by the BREW solution. Other wireless applications being downloaded live and shown on the BenQ handset at 3G World Congress include:
AccuWeather.com – AccuWeather.com Premium
Anyka Inc. – Mini Karaoke
AnyMusic – Elftones
CUBiC mobile – LOCK BOX™
eMbience Inc. – Masttones™
Gameloft® – Asphalt: Urban GT™
generationPIX Inc. – Logitech Mobile Video™ service
Kanematsu, USA – Xringer
Rocket Mobile® Inc. – Song IDentity music recognition
Xpherix – Enterprise Email
QUALCOMM Incorporated (www.qualcomm.com) is a leader in developing and delivering innovative digital wireless communications products and services based on the Company’s CDMA digital technology. Headquartered in San Diego, Calif., QUALCOMM is included in the S&P 500 Index and is a 2003 FORTUNE 500® company traded on The Nasdaq Stock Market® under the ticker symbol QCOM.
Michele Bakic, QUALCOMM Internet Services
Emily Gin, Corporate Public Relations
Bill Davidson, Investor Relations
Some sage advise when entering new turf; Stop, Look and Listen.. it’s also good to secure a local guide. Japan is the cradle of mobile civilization – we have been dedicated to this space since 2001 – trust our archives here offer some useful material.
Domestic activities continue to set the pace, and sharp players are looking at global markets. We have hard-earned industry expertise and trusted network of contacts with access to advanced intell. and potential deal flow. Need a lift.. Ok, buckle-up!