Mobile phone giant Vodafone has reported the first ever drop in customers at its Japanese business, Vodafone KK. Net subscribers fell by 3,100 in July, the first such loss reported by one of Japan’s three main operators.

The news came as bigger rivals NTT DoCoMo and KDDI Corp reported an increase in new customers. NTT DoCoMo gained 225,700 new subscribers, while KDDI Corp gained 219,700, according to industry figures. Full story Here.

Related posts:

1. KDDI: No Plan to Increase Subsidies
2. Vodafone’s Shift to 3G Phones
3. Japan Carriers’ December Stats
4. DoCoMo W-CDMA FOMA Adds 0.72 Million
5. Vodafone KK December Subscriber Count

Some sage advise when entering new turf; Stop, Look and Listen.. it’s also good to secure a local guide. Japan is the cradle of mobile civilization – we have been dedicated to this space since 2001 – trust our archives here offer some useful material.

Domestic activities continue to set the pace, and sharp players are looking at global markets. We have hard-earned industry expertise and trusted network of contacts with access to advanced intell. and potential deal flow. Need a lift.. Ok, buckle-up!