Morinaga is a great example of the content providers that organize their offerings into more sophisticated "mini platforms" that support sales, marketing, and promotion campaigns for off-line products. In other words, they provide mobile content (images, ring tones, etc.) as part of an overall marketing effort (either for themselves or for clients) - usually combined with PC Web or non-electronic channels.
A man has been arrested after he used tear gas in a futile attempt to escape from a Tokyo video store where he had been caught filming up a woman's skirt, police said Saturday. Police said that the man used his camera-equipped mobile phone to film up the skirt of a 20-year-old woman who was browsing through videos and CDs in the shop.
A local assemblyman from Tottori Prefecture was busted Thursday for purchasing narcotics, police said. The arrest of Susumu Ota, member of the Kurayoshi Municipal Assembly, was followed up by raids on six locations. Ota denies the allegation.
Japan's domestic shipments of cell phones posted year-on-year growth for the second straight month in December, an industry body said on Thursday, as new-model camera phones breathed life into a saturating market. .
Britain's first next-generation mobile phone network, 3, launches next month. So it seems like a good time to look at the lessons from the Japanese market, where 3G has been available for 18 months, and ask when we'll really be enjoying the benefits of 3G in the UK.
Berman warns, however, that with a typical handset cost of 37,000 yen in the latest quarter, "it will require about 23 months to cover [the] cost for upgrade customers." He goes on to state that this creates a difficult situation for KDDI, wherein there's lots of room for concern for the cost of the 2G-to-3G upgrade cycle. Remember, too, that KDDI has committed to launching a 1X EV-DO upgrade in late 2003. Will it have to commit to another two-year cycle to convert subscribers to the new system? If so, the expense half of their balance sheet may get a little out of control no matter how strong the revenue side remains.
MTI Ltd. unveiled on Jan. 31 the "TUNA M+," a Binary Runtime Environment for Wireless (BREW) application program for wireless operation of a Windows PC by an "au" mobile phone available from KDDI Corp. Users pay a monthly charge of 315 yen.
On a cell phone someday soon, you'll be able to instruct a personal news-gatherer to scour a dozen media sites for headlines within minutes after they are posted. Are you a football, baseball or soccer fan? A new technology will dish up a playback of your favorite team's winning goal. The technology turns cell phones into computers that can download and execute programs just like PCs.
Wherein WWJ staff line up a sexy, passion-red, brand-spanking new J-T08 from Toshiba- with a stunning LCD display - against a dowdy, dull-silver, two-year-old Panasonic P209iS in the handset grudge match of the year! We also toss a Sharp SH-52 camera phone into the ring... Japan's pocket rockets have come a long way, baby, and it's tough to beat the Tosh's sleek lines, world-beating LCD screen, and silky smooth sound. Like their automaker brethren of a generation ago, does this lop-sided fight mean that Japan's handset makers have mastered the art of 'continuous improvement?' We think so - and this program shows you why.
>Mobikyo K.K. publishes Wireless Watch Japan, organizes MobileMonday Tokyo networking events and operates Mobile Intelligence study tours providing related custom research and advisory services. Mobikyo's founding directors are deeply connected with, respected by, and committed to, Japan's wireless and IT business community. Thousands of managers, planners, engineers and strategists depend on Mobikyo to learn about Japan's unique business models, technologies, contents, services, applications and hardware from the most innovative test-bed market for next-generation mobile industry. "Mobikyo" was chosen for the unique blending of Mobile and Tokyo. However, depending on the kanji character used for kyo, it could also mean association, capital, religion or today. With fantastic support from our clients, partners and affiliates in Japan and overseas, we have become the trusted source of independent market intelligence & business networking connections based in Tokyo.
MobileMonday Tokyo is a leading networking organization supporting Tokyo's mobile industry. We launched in September 2004, with over 70 events to-date, hosting an average 100-200 industry delegates. MobileMonday is an open platform for mobile industry visionaries, developers and industry insiders fostering cooperation and business development through live networking events to share ideas, best practices and trends from global markets. Chapters are active in over 100 cities worldwide and new locations continue to launch monthly. Founded in Helsinki, Finland, in 2000, MobileMonday is organized by a global team of 300+ volunteers and it has become the world's largest mobile community network. Details via MoMo Tokyo website
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